Sudarshan Sharma

SEO Specialist with 3 years of professional experience in international SEO across the USA, Canada, Australia, and UK markets. Focused on keyword research, keyword ranking optimization, technical SEO, on-page SEO, off-page SEO, local SEO, B2B SEO, and content strategy. Experienced in working with service-based and business websites, including accounting and bookkeeping.

Knowledgeable in Answer Engine Optimization (AEO), AI search visibility, schema markup, Google Business Profile optimization, and search intent optimization. Skilled in monitoring keyword rankings, organic search performance, conversions, and qualified leads using Google Analytics 4 and Google Search Console.

SEO Executive - Macrew Technologies Pvt. Ltd. - Mohali, India

(2022-07 - 2025-10)

• Managed SEO campaigns and website optimization activities for national and international markets.
• Conducted keyword research, search intent analysis, and competitor analysis to identify target keywords and improve organic search rankings.
• Implemented on-page SEO, including title tags, meta descriptions, heading tags, URL optimization, internal linking, and content optimization.
• Performed technical SEO audits to identify crawling, indexing, duplicate content, broken links, redirect, and website performance issues.
• Executed off-page SEO activities, including link building, backlink analysis, and outreach to improve website authority and search visibility.
• Worked on local SEO, Google Business Profile optimization, local keyword targeting, and location-specific website content.
• Developed SEO content strategies and optimized service pages based on keyword relevance and search intent.
• Worked on schema markup, structured content, and AEO activities to support search visibility and AI-driven search discovery.
• Monitored keyword rankings, organic search performance, conversions, and qualified leads using Google Analytics 4 and Google Search Console.
• Prepared SEO performance reports and collaborated with content and development teams to implement optimization recommendations.

SEO Analyst - PRIMOTECH - India

(2021-10 - 2022-05)

• Executed on-page and off-page SEO activities to improve website search visibility and target keyword rankings.
• Conducted keyword research, competitor analysis, and website SEO audits.
• Supported link-building campaigns through guest posting, outreach, business listings, and local citations.
• Worked on Google Business Profile optimization and local search engine optimization.
• Assisted with XML sitemaps, robots.txt, schema markup, and website crawlability improvements.
• Monitored SEO performance and coordinated with development teams to resolve technical website issues.

Bachelor of Technology (B.Tech) - Computer Science and Engineering - Chandigarh Group of Colleges, Jhanjeri (2017 - 2021)