Image Copyright & Content Operations Manager at Shanghai Tuchong Network Technology Co., Ltd. (2024-09 – Present)
Led end-to-end operations and data infrastructure for licensed image syndication, building a multi-source data pipeline ("in-house crawling + external data collection + multi-platform integration") while establishing an AI-search content strategy. Drove copyright monetization, client retention, and revenue growth through standardized operations, and delivered compliant image-licensing services to enterprise clients to mitigate infringement risk.
- Built a company-wide data collection and cleansing pipeline using SQL and standardized operating workflows: increased core content-crawling volume by 487% and content-matching volume by 1,000%, and improved data validity rate from 1.19% to 32.7%.
- Drove growth in the syndication business, exceeding confirmed-revenue targets by RMB 5M+ (2024–2026); syndication data also supported contract renewals worth RMB 4.7M+ with major clients including Phoenix New Media and NetEase.
- Built a closed-loop rights-monetization system ("automated infringement detection + evidence preservation + business conversion"), generating 16,000+ rights-protection leads annually.
- Led the GEO (Generative Engine Optimization / AI search optimization) initiative from 0 to 1, completing baseline testing across mainstream AI platforms and vendor selection, and establishing long-term infrastructure for AI-driven content traffic growth.
Image Copyright & Content Operations / Product Operations at ByteDance (2020-09 – 2024-09)
Focused on content production and compliance governance, covering current-affairs and financial-news content curation, campaign operations, major breaking-news coverage, and content-policy and resource management.
- Led planning and execution of coverage for 60+ major and breaking news events, including the National People's Congress sessions, the 20th National Congress, and the Zhengzhou flooding, overseeing political and financial image curation, campaign operations, and editing.
- Partnered with 60+ domestic and international media outlets and PGC sources, including China News Service and Reuters, building a resource-integration and publishing management system; trained outsourced editorial teams and set content standards.
- Worked with the security team to build an end-to-end "intake → review → publish" compliance system aligned with Cyberspace Administration of China policy; led the launch of regional content channels, generating RMB 3M+ in revenue and 400,000+ crowdsourced submissions.
Video Editor at Phoenix News (2019-04 – 2019-08)
- Edited international current-affairs video content and provided live-broadcast interpretation; produced a video on Shinzo Abe's stance against talks with South Korea that reached #1 on Weibo's trending topics, with 6M+ views.
