Alison Hayward

I am an account manager and project coordinator with over twenty years of experience across print production, brand marketing, and health and wellbeing environments. My career began in publishing production, progressed through senior production management at Haymarket Media, and developed into client-facing account management at leading marketing services agencies where I worked with major brands including EE Mobile and L'Oreal. I bring a thorough, hands-on understanding of print processes, from specification and supplier briefing through to artwork checking, proofing, and final delivery, combined with the commercial awareness and relationship-building skills that keep clients informed, confident, and coming back.

I am equally comfortable working as part of a busy agency team and taking ownership of projects independently from brief to completion. Since 2021 I have been running my own nutritional therapy practice, Alison Hayward Nutrition, which has given me direct experience of managing a client-facing service end to end, from enquiry and onboarding through to ongoing support, content, and community events. This period has strengthened my organisational capability, my ability to build trust quickly with diverse clients, and my proficiency in CRM, scheduling, and business management tools.

I am now looking to return to a client-facing account management or project coordination role, ideally within print production, brand marketing, or a health and wellbeing environment where I can bring the full range of my experience to a team that values quality, relationships, and delivery.

Founder & Nutritional Therapist at Alison Hayward Nutrition (2021-01 – Present)

• Built and operated a client-led nutritional therapy practice independently, taking full responsibility for every stage of the client journey from initial enquiry through to ongoing consultation and support
• Managed multiple client cases simultaneously, maintaining accurate records, schedules, and consultation documentation to a high standard in a remote working environment
• Developed content strategies and planned and executed social media campaigns, monitoring engagement data and adjusting output to improve performance over time
• Built and maintained a client and supplier database, keeping all records current and accessible across scheduling and CRM tools
• Organised and delivered workshops, corporate wellness sessions, and community events, coordinating logistics, attendees, and partner practitioners throughout
• Developed trusted relationships with clients, partner practitioners, and product suppliers through consistent communication and personalised service
• Maintain up-to-date clinical knowledge through regular CPD, researching, writing, copy-editing and proofreading evidence-based client resources and educational materials to ensure technical accuracy, clarity and clinical integrity

Functional Health Consultant & Nutritional Therapist at Hum2n (2023-09 – 2025-01)

• Coordinated multi-stage client journeys within a premium functional health clinic, ensuring a consistent and high-quality experience from first contact through to follow-up
• Conducted discovery consultations that contributed over £15,000 in monthly clinic revenue, requiring rapid rapport-building, careful needs assessment, and close coordination with clinical teams
• Used CRM systems to manage client records, personalise service delivery, and support both retention and revenue growth across the client base
• Coordinated cross-functional team meetings and managed resource allocation for the design and delivery of personalised health programmes
• Developed and maintained client documentation, tracking progress against milestones and ensuring communication remained clear and timely throughout each programme
• Introduced new product lines through targeted inventory sourcing, creating additional revenue streams for the clinic
• Built and maintained relationships with internal clinical staff and external partner organisations to support efficient and joined-up service delivery

Chiropractic Assistant at Spiro Health & Chiro London (2017-06 – 2019-01)

• Managed the day-to-day front-of-house operation including patient reception, appointment scheduling, and client inductions
• Maintained clear and consistent communication between clinical staff and patients, supporting the smooth running of daily workflows
• Contributed to a positive clinic environment by ensuring all administrative processes were accurate, organised, and professionally handled

Account Executive, Print & Brand Marketing at Communisis (EE Mobile) & Williams Lea (L'Oreal) (2012-08 – 2017-03)

• Managed the end-to-end delivery of high-volume print marketing projects for major national brands, including product launches, retail campaigns, exhibitions, and internal communications
• Produced and maintained detailed project schedules, cost breakdowns, and budget trackers, identifying efficiencies that delivered approximately £70,000 in cost savings across key projects
• Translated client briefs into clear production specifications and managed artwork approval and supplier briefing processes across every project stage
• Facilitated regular project meetings with internal stakeholders and external agencies, producing structured action plans and tracking all deliverables through to completion
• Managed supplier and vendor relationships, negotiating costs and holding partners accountable for quality standards and agreed KPIs
• Designed and delivered a print induction programme covering digital and litho techniques, improving onboarding consistency and raising stakeholder understanding of production processes

Senior Production Controller at Haymarket Media (2006-06 – 2012-08)

• Oversaw the full production cycle for a portfolio of colour and mono publications, managing schedules from final file receipt through print, binding, and distribution
• Prepared and issued detailed technical print specifications and purchase orders to printers and external suppliers across multiple concurrent titles
• Worked closely with Editorial and Design teams alongside external production partners to ensure every publication met the agreed specification accurately and on time
• Carried out quality control reviews at each production stage, including colour reproduction checking, proof assessment, and advance copy sign-off
• Maintained comprehensive production files, schedule records, and system updates, ensuring all information was current, accurate, and accessible for the wider team
• Monitored project budgets and controlled production costs, ensuring output met both creative standards and commercial targets throughout

Production Assistant at British Standards Institute (2005-05 – 2006-03)

• Supported the production team with scheduling, supplier liaison, and technical print administration across a range of BSI publications
• Assisted with the preparation of print specifications and purchase order documentation, ensuring accuracy and compliance with production standards
• Coordinated with internal departments and external printers to keep production timelines on track and escalate issues where necessary
• Maintained organised production records and contributed to the smooth running of day-to-day departmental workflows

Publishing Production Assistant at Penguin | Macmillan | Simon & Schuster (2003-09 – 2005-02)

• Provided production support across multiple publishing imprints, assisting with schedules, print processes, and supplier administration
• Worked alongside editorial and production teams to coordinate project timelines and ensure accurate handover of files and specifications to printers
• Developed a broad working knowledge of print and production processes across different publishing formats and scales
• Built early expertise in production administration, quality checking, and cross-team communication within fast-paced publishing environments

Diploma in Naturopathic Nutritional Therapy – College of Naturopathic Medicine (2017 – 2020)

BA (Hons) in History – University of Wales Swansea A Levels in English Literature, History, Business Studies

GCSEs in 10 GCSEs including English and Maths