Avinash Bandi
Senior Product Manager
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About
Product Manager with 10+ years' experience delivering customer-focused digital products across Telecoms, E-Commerce, Streaming, Checkout & Payments, and HR domains. Experienced in leading international checkout and taxation initiatives, implementing country-specific VAT and pricing rules across multiple markets, and partnering with engineering to deliver scalable, compliant payment experiences. Skilled at translating complex business needs into scalable, data-driven roadmaps, and at leading cross-functional and third-party teams through fast-paced delivery environments.
Experience
Senior Product Manager, Voucher Code Campaigns Workstream (Contract) - Vodafone Three
(2025-08)
- Led product delivery for checkout and payment journeys, defining VAT and tax calculation requirements for 21 international markets, ensuring accurate pricing, regulatory compliance and a seamless customer experience.
- Partnered with engineering, finance and commercial teams to implement market-specific taxation logic, supporting localisation, promotions and compliant checkout experiences across multiple countries.
- Defined business requirements and acceptance criteria for pricing, tax and checkout services, balancing customer experience, commercial objectives and regulatory compliance.
- Own the product roadmap for the Voucher Code Campaigns Workstream, gathering requirements from campaign owners and translating them into technical specifications for configuration in the Talon campaign platform.
- Define and prioritise the campaign backlog, balancing commercial demand against technical delivery capacity in partnership with Commercial and Engineering teams.
- Partner with Torry Harris on technical configuration of Talon, and with QA to validate campaign logic, data mapping and edge cases ahead of go-live.
Product Consultant (Advisory) - African Immo Market
(2025-02 - 2025-08)
- Developed a data strategy to understand user behaviour on this Rightmove-style property platform serving French-speaking West African markets (e.g. Benin).
- Built a prioritised backlog spanning tactical fixes and strategic roadmap items, covering navigation, search and discovery.
- Authored UI improvement tickets and defined image quality-control standards to raise listing trust and conversion.
Product Consultant (Contract) - Hugo MRM
(2024-12 - 2025-02)
- Led business requirements capture for a new digital index builder for S&P Global, translating needs into scalable UI and API specifications.
- Developed a one-year roadmap aligned to client OKRs, applying lean product principles and facilitating cross-functional alignment across engineering and commercial teams.
- Designed customer journeys and UX wireframes for a generative AI chatbot integration used by Swiss Re, readying the product for customer onboarding.
Senior Product Manager (Contract) - Sky
(2023-02 - 2024-08)
- Owned customer engagement and retention strategy for Sky Store across mobile applications and e-commerce, driving a 25% uplift through experimentation and personalised GTM campaigns.
- Led integration of third-party APIs into the MarTech stack via Adobe Campaign and internal CRM systems.
- Applied Agile/SAFe principles to prioritise the backlog and define MVPs, using analytics to drive iteration.
Senior Product Manager (Contract) - Tesco Plc
(2022-04 - 2023-02)
- Led development of Mango, a Retail & E-Commerce API orchestration platform integrating data across Grocery Shopping, Tesco Mobile and internal apps.
- Monitored KPIs and feedback to refine product, driving 15% CSAT increase; interviewed users with UX team, converting insights to roadmaps via Miro/Figma.
- Gathered and defined business requirements for the Master Rota API, Contract Scheduling API and Planned Schedule API, all integrating with Zellis HCM, and supported migration of scheduling workflows from Oracle Fusion HCM to Zellis HCM.
- Conducted interviews with distribution and store-level managers to understand challenges around building flexible rotas, limitations of legacy systems, and inefficiencies in booking weekly/monthly schedules, absences and pay calculation; ran requirements workshops and liaised with UI designers, architects, SMEs, development leads and QAs to deliver front-end and technical features.
- Created roadmaps, conducted sprint planning sessions, and managed UAT test review sessions prior to release.
Senior Product Manager - beiN Media Group
(2021-07 - 2022-04)
- Defined product strategy for sign-up, identity and data capture across a new OTT platform in 21 countries, enabling audience segmentation and consent-based marketing.
- Delivered Zuora and Braze CRM integrations for campaign attribution and subscription lifecycle management, supporting FIFA World Cup 2022 promotions.
- Improved sign-up conversion by 1.8% by optimising MarTech workflows and user journeys; coached Product and Marketing teams on Agile Release Trains and BDD.
Senior Product Manager - Sky
(2018-06 - 2021-06)
- Led data migration moving large advertising datasets from legacy systems to GCP, delivering £1.5m in annual savings.
- Led ecosystem integrations and RESTful API optimisation for NBCU's Peacock OTT platform on Xfinity STB, and directed discovery for ad-optimisation, metadata and merchandising products.
Senior Product Manager (Contract) - DAZN
(2017-11 - 2018-06)
- Led cross-functional team to ship time-critical features for DAZN's North America launch within 9 months.
- Built Looker and Tableau analytics dashboards to track user behaviour and inform product decisions.
Analyst (Contract) - Sky
(2011-10 - 2017-10)
- Managed and helped deliver product roadmap across Mobile, Web, TV and Roku, ensuring API requirements were met.
Education
MSc - Construction Management - University of Reading, UK
BEng - Civil Engineering - Andhra University, India