
Daissy Ornelas
N E W P R O D U C T D E V E L O P M E N T M A N AG E R
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About
Dedicated professional with a strong work ethic and a focus on enhancing business performance. Proven ability to adapt quickly to various processes while contributing effectively in both individual and team settings. Results-oriented with a commitment to driving growth and increasing service value.
Experience
N E W P R O D U C T D E V E L O P M E N T M A N AG E R at E v r i h o l d e r (2023-01 – 2025-12)
- Oversaw the end-to-end development and execution of over 300 innovative consumer products within the Beauty and Fitness categories, showcasing expertise in innovation strategy, product lifecycle planning, and activation support.
- Evaluated market trends and conducted consumer analysis to pinpoint whitespace opportunities that informed strategic product positioning.
- Collaborated with marketing, design, sourcing, and retail partners to ensure brand consistency, consumer relevance, and on-time product delivery.
- Supported branding and packaging strategies with digital and retail marketing teams to enhance product visibility and consumer engagement.
- Directed licensing partnerships and vendor negotiations to uphold brand standards and achieve cost objectives.
J R. P R O J E C T M A N AG E R at P o r c e l a n o s a U S A (2019-06 – 2022-12)
- Coordinated project schedules, milestones, deliverables, and deadlines to ensure projects remained on track and aligned with client requirements.
- Identified project risks, delays, quality issues, and supply-chain challenges, collaborating with teams to develop proactive solutions and mitigation plans.
- Supported the Project Manager in coordinating large-scale hospitality projects from initial client enquiry through production, delivery, and installation.
- Monitored inventory levels, quantities, lead times, and material requirements, contributing to timely project delivery and minimising delays or shortages.
- Supported selection and specification of porcelain and ceramic products, ensuring alignment with design requirements, technical specifications, application, budget, and project timelines.
- Attended project and site meetings, recorded actions, assigned responsibilities, and followed up on outstanding items.
N E W P R O D U C T D E V E L O P M E N T A S S I S TA N T M A N AG E R at T E C H S T Y L E (2014-06 – 2019-03)
- Day to day liaison with Creative team including graphic design and editorial partners.
- Learnt practical skills and techniques by shadowing senior staff to understand organisation's operations, policies and procedures.
- Completed work to agreed standards and specifications.
- Contributed to successful handoff from design to production teams, advising on methods, materials and quality.
- Explored innovative methods and techniques to maintain market relevancy.
- Researched products, analysing functional, commercial, cultural and aesthetic requirements.
- Consulted with clients and stakeholders to comprehend objectives and limitations of design brief.
- Collaborated with marketing and buying staff to develop designs according to product specifications.
- Negotiated design solutions with clients, management and sales and manufacturing staff.
O F F I C E M A N AG E R at N o r t h H i g h l a n d (2012-01 – 2014-05)
- Completed operational requirements by scheduling and assigning employees, ensuring accountability for work results.
- Achieves financial objectives by preparing an annual budget; scheduling expenditures, analyzing variances, initiating corrective actions.
- Processed expense reports, reconciliations and budgets.
- Assists with HR duties such as; on-boarding, I9, and logistics.
- Sourced vendors for special projects and negotiated contracts to meet organisational needs.
- Coordinate complex travel arrangements, including domestic and international flights, hotel reservations, maps, directions, and ground transportation through an agency.
- Prepared vendor invoices and processed incoming payments.
- Created monthly administrative newsletter, overseeing copywriting and layout to enhance internal communication.
- Took and transcribed minutes during team meetings to ensure accurate records.
- Delegated office administration tasks for smooth front-of-house management.
- Delivered comprehensive administrative support to senior management, aiding in decision-making processes and project management.
- Managed office supplies inventory, restocked items and negotiated with suppliers for cost-effective procurement.
- Processed invoices, prepared financial reports, and conducted bank reconciliations to support the finance department.
- Communicated with staff through various internal platforms to keep colleagues informed of office updates.
- Facilitated smooth running of office equipment, conducted routine maintenance checks, and liaised with technicians for repairs.
Education
M A S T E R S C E R T I F I C AT I O N I N P R O J E C T M A N AG E M E N T – C o l o r a d o S t a t e U n i v e r s i t y (2025-02)
B AC H E L O R S I N B U S I N E S S A D M I N I S T R AT I O N – U n i v e r s i t y o f P h o e n i x
