Emrah Dokur

I'm a results-oriented Product Manager with 17 years of experience leading product, strategy, development, and go-to-market execution across energy, EV charging, technology, and consumer products. I specialise in building and scaling hardware, software, and firmware-enabled products, translating customer and market insights into clear roadmaps, and delivering end-to-end product lifecycle ownership.

Core strengths include

• Product strategy & roadmap definition
• Cross-functional leadership (engineering, firmware, operations, sales)
• Go-to-market strategy, launches, and market positioning
• Stakeholder management, supplier engagement, and regulatory compliance.

I’ve led product launches that achieved up to 37% market share, expanded into 12 international markets, and delivered £M-level revenue growth.

I am currently exploring product management/product leadership roles where I can drive scalable, high-impact products in consumer, energy, mobility, or complex technical environments.

TECHNICAL PRODUCT MANAGER / January 2025 – May 2025 / ChargePoint Network (UK) Limited, Reading, UK

• Owned the product lifecycle of AC and DC EV charging systems across the UK and European markets, spanning hardware, firmware, back-end systems, and field deployment.
• Defined system-level product requirements and coordinated delivery across hardware, firmware, software, and compliance teams. Translated regulatory and market requirements into clear product specifications and acceptance criteria.
• Produced market benchmarking reports for European competitors, identifying growth opportunities and informing roadmap.
• Led pre‑launch field trials, validation testing, and readiness activities with internal and external stakeholders.
• Conducted competitive and market analysis to inform roadmap and regional go-to-market decisions.
• Definition & approval of product technical & regulatory compliance across different countries in the region.

• Delivered successful pre-launch validation of home & fleet charging systems, executing field trials and tests with internal and external customers.
• Approved and aligned multi-country regulatory compliance requirements for production readiness.

PRODUCT MANAGER / November 2021 – May 2024 / BP PLC, Milton Keynes, UK 

• Owned end-to-end product management for public, depot, and fleet EV charging systems, integrating hardware, firmware, back-end services, payment services and operational tooling.
• Led cross-functional delivery with engineering, operations, compliance, and commercial teams across multiple countries.
• Defined and prioritised product roadmaps, feature sets, technical requirements and user stories for hardware, firmware, and software.
• Partnered with commercial teams across the UK & Europe to deliver training, marketing and sales materials, and promotional assets, enabling faster customer acquisition and revenue uplift.
• Partnered with engineering teams to deliver outcomes, execute and validate results, and ensure on-time delivery.
• Used field performance data and operational KPIs to drive product improvements and lifecycle decisions.
• Aligned global product launches with business strategy, customer needs, and technical compliance across multiple countries and regions.

  Key Achievements:

• Launched 1 AC and 3 DC EV charging systems with solar PV and battery storage integration in various use cases, expanding the clean energy portfolio.
• Replaced ~67% of underperforming legacy systems, significantly improving uptime and operational efficiency.
• Delivered compliance for Smart Charge Point Regulations and the Accessibility initiative (BSI PAS 1899:2022), coordinating back-end, compliance, hardware, and software changes.

PRODUCT DEVELOPMENT MANAGER / February 2020 – February 2021 / Stovax Group Limited, Exeter, UK

• Headed the Electrical Product Development Department, owning NPD delivery from concept through validation and supplier handover.
• Built an Electrical Product Development Lab to accelerate prototyping, testing, and validation.
• Hired and coached engineers to scale development capabilities and improve time-to-market.

  Key Achievements:

• Managed OEM/ODM supplier partnerships in China, delivering successful consumer electronics projects. 
• Established structured development, testing, and reporting frameworks.

PRODUCT MANAGER / June 2019 – October 2019 / M-Kopa Solar UK Limited, Woking, UK / Nairobi, Kenya

• Owned solar PV and battery storage home systems, including hardware, firmware, software, mobile, payment services such as M-Pesa and back-end integration.
• Defined product strategy, requirements, roadmaps, and technical compliance requirements.

  Key Achievements:

• Identified new product opportunities through East Africa field research.
• Reduced packaging costs by 20% and user manual costs by 85% through supply chain optimisation.
• Implemented the end-of-life strategy for obsolete systems and improved inventory recovery and asset utilisation.

PRODUCT MANAGER July 2016 – February 2019 / Vestel Co, Istanbul, Turkiye

• Owned the full lifecycle of white goods(cooling section) and small domestic appliances.
• Coached a small dynamic team in conducting competitor benchmarking, market analysis, customer segmentation, and pricing strategy, while also defining digital product strategies, including websites and mobile apps.
• Managed supplier selection, contracts, and cross-functional product delivery.
• Defined product strategy, roadmap, and compliance requirements.

• Increased SDA domestic market turnover by 14%.
• Gained 1.8% market share in the fridge & chiller category.

PRODUCT DEVELOPMENT MANAGER / April 2014 – July 2016 / Arzum Electrical Appliances Co, Istanbul, Turkiye

• Headed the Product Development Department with 6 engineers; managing NPD, ODM & OEM projects.
• Established R&D labs in Turkiye and Hong Kong, enabling faster development, prototyping and testing.
• Directed IP strategy, including patents, designs, and trademarks.

• Invented and launched the world’s first automatic Turkish coffee machine (Arzum Okka).
• Achieved 37% domestic market share in coffee machines and expanded into 12 international markets (8 new).
• Pioneered the establishment of the first Research and Development (R&D) Labs in Turkiye and Hong Kong, creating hubs for innovation and cutting-edge advancements.
• Filed 8 patents/utility models as named inventor.

PRODUCT DEVELOPMENT SUPERVISOR / May 2012 – April 2014 / Arzum Electrical Appliances Co, Istanbul, Turkiye

QUALITY ASSURANCE SUPERVISOR / June 2010 – May 2012 / Arzum Electrical Appliances Co, Istanbul, Turkiye

TECHNICAL SPECIALIST / August 2008 – June 2010 / Arzum Electrical Appliances Co, Istanbul, Turkiye

MILITARY OFFICER / July 2007 – August 2008 / Turkish Armed Forces, Turkiye

TECHNICAL ENGINEER / February 2006 – July 2007 / Tenay Medical Electronics Ltd, Ankara, Turkiye

Master of Engineering – M.Eng. – Electrical and Electronics Engineering, Middle East Technical University

Bachelor of Business Administration – B.BA. – Business Administration and Management, Anadolu University

Bachelor of Engineering – B.Eng. – Electronics Engineering, Ankara University