
Virtual Executive Assistant
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Highly organised and proactive Executive Assistant and business support professional with more than 30 years' experience supporting directors, managing busy operations and improving the systems that keep businesses moving. Trusted to manage priorities, diaries, communications, sensitive information and day-to-day administration with discretion, sound judgement and calm professionalism. Comfortable working directly with entrepreneurial leaders and across growing businesses, with a practical, solutions-focused approach to resolving issues, coordinating people and turning priorities into action.
Brings strong property-sector awareness alongside extensive experience in client service, team coordination, scheduling, invoicing and CRM systems. Confident using Microsoft 365, Teams, Zoom and digital tools to improve productivity and operational rhythm.
Self-Employed Accredited Partner at SmartPA (2025-01 – Present)
Provide flexible, high-quality virtual executive and business support to multiple clients.
Executive Assistant at Bright & Beautiful Carlisle (2021-01 – 2025-01)
Supported the launch and growth of a franchise business, helping create the operational structure needed for sustainable expansion.
Property Manager at Family Rental Property Business (2020-01 – Present)
Owner & Manager at Polished at the Mill (2015-01 – 2020-01)
Owned and managed a client-focused business, taking full responsibility for operations, customer service, scheduling and administration.
Executive PA to Director at Purple World Ltd (2010-01 – 2015-01)
Provided executive PA support to the Director of a 150-employee franchise business.
Executive PA at Regal Estates Ltd (2003-01 – 2007-01)
Provided Executive PA support across property, finance, fashion and hospitality businesses.
Level 2 in Digital Marketing – TQUK
NVQ in Nail Technology O Levels in English, Maths, Biology, Home Economics, Art