Jessica Luck
Director of Marketing & Brand
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About
I regard myself as a confident and dedicated individual following a successful 14 plus years working within marketing and communications. I’m fortunate enough to drive brand awareness with the help of amazingly enthusiastic teams, promoting creative and strategic thinking in a well-supported environment. I lead by example, ensuring marketing and communications is at the forefront of any strategy, and a trusted team at any company.
Experience
An accomplished Director of Marketing and Brand with over 14 years of diverse experience spanning the NHS, private healthcare, telecommunications, retail, charity, and automotive industries. Adept at delivering impactful marketing and brand strategies through a combination of offline and online marketing techniques, and vast experience in CRM, internal communications, events, PR, and a focus on digital channels including social media, website/CMS, use of AI and VR. Skilled in managing projects across varying budgets, from modest to large-scale, and driving measurable results.
Proven expertise in
- Strategic Planning & Execution: Developing and implementing marketing strategies tailored to organisational goals across multiple sectors.
- Leadership & Team Management: Leading high-performing teams, fostering collaboration, and mentoring talent.
- Budget Management: Strategically allocating and managing resources to optimise ROI.
- Multichannel Campaigns: Successfully executing integrated campaigns across traditional and digital platforms. Never afraid to get stuck in and do something different.
- Website Development: Building and optimising websites to enhance brand presence and user experience.
Education
BA Hons Public Relations with Marketing
CIM Level 1-5 and started CIM Level 6 Diploma but yet to finish (had a baby/busy career)
Have completed various Meta and Google courses over the years