Laura Woodward

Highly organised and proactive Executive Assistant and Office Manager with extensive experience supporting senior stakeholders, managing business operations and ensuring the smooth running of fast-paced environments. Experienced in diary and inbox management, stakeholder liaison, office coordination, reporting and business support across multiple industries. Commercially aware and adaptable, with a strong track record of managing competing priorities, maintaining confidentiality and building effective working relationships.

Known for attention to detail, professionalism and a practical, solutions-focused approach, with experience supporting business continuity through periods of change and growth.

Executive Virtual Assistant at Synergy Assist (2021-03 – Present)

Provide executive and operational support to a range of organisations including coaching businesses, Government Healthwatch, property companies and training providers.

• Deliver executive support including diary management, inbox management and client liaison.
• Provide operational, administrative and marketing support tailored to individual business requirements.
• Manage data processing, reporting and organisational systems.
• Build strong client relationships through responsive and proactive communication.
• Quickly adapt to different industries, software systems and business needs with minimal training.

Business Owner at Baby Sensory St Albans & Harpenden (2013-08 – 2021-02)

Owned and operated a highly successful Baby Sensory franchise, managing staff and supporting franchise growth across the local area.

• Managed all day-to-day business operations including sales, marketing, payroll, budgeting and customer service.
• Successfully expanded the business while managing staff and supporting additional franchisees.
• Maintained business continuity during COVID despite major operational challenges.
• Built strong customer relationships and delivered engaging classes to parents and young families.
• Successfully sold the business as a profitable and sustainable operation.

General Manager at Regus UK (2008-05 – 2009-11)

Managed a large serviced office location with responsibility for commercial performance, sales and operational management.

• Managed a team of 8 staff and oversaw building operations.
• Held full P&L responsibility and annual forecasting accountability.
• Generated new business through networking and lead generation activity.
• Managed sales negotiations from enquiry through to completion.
• Ensured a high standard of customer service and operational delivery.

General Manager at Regus UK (2010-11 – 2013-01)

UK Sales Manager at SOS – Search Office Space (2007-06 – 2008-05)

Managed a team of 6 sales consultants, setting and monitoring weekly and monthly targets while working closely with Directors on sales analysis and forecasting. Oversaw supplier and inter-departmental relationships to support smooth day-to-day operations.

General Manager at Regus UK (2006-04 – 2007-06)

General Manager at Longford Business Centres (2005-04 – 2006-04)

Media, Research & Sales and Marketing Roles (1996 – 2005)

GNVQ Advanced in Leisure & Tourism – The College of Richard Collyer, Horsham

GCSEs – Tanbridge House School, Horsham