Lorena Saez

Sales Executive with 2+ years of experience in sales and marketing, including client-facing selling and business development. I excel in consultative sales across field sales, retail, and marketing roles, with strong skills in client acquisition, outbound outreach, and negotiation. My legal education from Queen's University Belfast enhances my communication abilities. I consistently met targets in field-based sales while managing client relationships independently in fast-paced environments.

Field Sales Ambassador at DRice Distributions (2025-11 – Present)

Field Sales Ambassador managing B2B client portfolio across Northern Ireland with focus on consultative selling and relationship building.

• Consistently exceeded sales targets within a B2B environment, managing a portfolio of business clients across Northern Ireland
• Managed the full sales cycle from prospecting and lead qualification to negotiation and closing
• Built strong, long-term relationships with business owners and decision-makers by understanding operational needs and delivering tailored solutions
• Applied a consultative sales approach to identify client pain points and recommend value-driven points
• Delivered engaging product presentations to owners, effectively communicating features, benefits, and ROI
• Managed pipeline and sales activity using CRM systems
• Proactively generated new business through cold outreach, networking, and territory planning
• Demonstrated strong commercial awareness and technical aptitude by quickly learning product offerings and adapting messaging to different industries
• Operated independently in a fast-paced environment while consistently contributing to overall team performance
• Maintained a high level of resilience, energy, and self-motivation in a target-driven role

Marketing & Sales Executive at Dawsee Media (2024-06 – 2025-10)

Marketing & Sales Executive generating new business through high-volume outbound cold calling and B2B client engagement with focus on pipeline development and relationship management.

• Generated new business through high-volume outbound cold calling, targeting B2B clients and consistently building a strong sales pipeline
• Identified, qualified, and engaged decision-makers, effectively uncovering business needs and positioning tailored marketing solutions
• Managed early-stage sales cycle, including prospecting, outreach, objection handling, and appointment setting
• Delivered persuasive sales conversations over the phone, demonstrating strong communication, negotiation, and closing techniques
• Built and maintained long-term client relationships through consistent follow-ups and high-quality client service
• Collaborated with internal teams to ensure seamless onboarding and delivery of client campaigns
• Created and refined client-facing materials and proposals, improving engagement and conversion rates
• Maintained accurate records of outreach, leads, and opportunities using CRM systems
• Demonstrated resilience and adaptability in a target-driven, fast-paced sales environment

Supervisor, Sales & PR at Brand Connect Promotions (2023-02 – 2024-06)

Began career in commission-based sales role and promoted to Supervisor, taking on team coordination and performance support responsibilities.

• Began career in sales within a commission-based role, consistently achieving targets through direct product sales and customer engagement
• Promoted to Supervisor, taking on additional responsibility for team coordination, performance support, and maintaining sales standards
• Drove revenue through face-to-face sales, confidently presenting products, handling objections, and closing transactions
• Represented brands professionally, delivering high-quality customer experiences and strengthening brand awareness
• Supported and motivated team members to meet sales targets, contributing to overall team performance
• Demonstrated strong resilience and adaptability in a target-driven, fast-paced environment
• Managed daily operations independently, including scheduling, task prioritisation, and on-site problem solving
• Developed strong communication, interpersonal, and persuasion skills transferable to B2B and consultative sales environments

Customer Service Cashier at El Toro (Belfast) (2022-02 – 2023-02)

Customer Service Cashier handling customer inquiries, product selection, and point-of-sale operations in fast-paced environment.

• Assisted customers with product selection, inquiries, and order customization requests
• Maintained high standards of customer service during high-volume, fast-paced operations
• Resolved customer concerns to meet unique needs and boost satisfaction
• Applied suggestive selling techniques to increase sales
• Processed returns, exchanges, and refunds in accordance with store policy
• Resolved customer complaints in a timely and professional manner
• Developed and maintained a positive working relationship with customers

Customer Service Cashier at Tapitas (Belfast) (2021-06 – 2022-02)

Customer Service Cashier handling customer service and point-of-sale operations.

• Assisted customers with product selection, inquiries, and order customization requests
• Maintained high standards of customer service during high-volume, fast-paced operations
• Resolved customer concerns to meet unique needs and boost satisfaction
• Applied suggestive selling techniques to increase sales
• Processed returns, exchanges, and refunds in accordance with store policy
• Resolved customer complaints in a timely and professional manner
• Developed and maintained a positive working relationship with customers

Legal Shadowing (with Barrister Rosie Walsh KC) at The Crown Court Belfast (2023-01 – 2023-12)

Legal shadowing experience at Crown Court observing complex criminal proceedings and courtroom advocacy.

• Shadowed Rosie Walsh KC at Belfast Crown Court during a highly sensitive case involving grievous bodily harm against a child
• Gained insight into the complexities of sentencing where legal principles, public protection, and compassion for family circumstances had to be carefully balanced
• Enhanced understanding of courtroom advocacy, the presentation of medical and expert evidence, and the importance of clear and empathetic communication in cases involving vulnerable individuals
• Strengthened ability to evaluate mitigation, judicial discretion, and the human impact of criminal proceedings

Legal Shadowing (with Barrister Mark Mulholland QC) at Court of Appeal, Belfast (2023-01 – 2023-12)

Legal shadowing experience at Court of Appeal observing appellate advocacy and judicial reasoning.

• Shadowed Mark Mulholland KC, one of Northern Ireland's most respected barristers, at the Court of Appeal
• Gained valuable insight into appellate advocacy and judicial reasoning, particularly around evidential challenges and procedural strategy
• Developed skills in critical analysis, structured legal argumentation, and the ability to assess how complex points of law are framed and presented to senior judges
• Strengthened appreciation for high-level advocacy and sharpened ability to identify both strengths and vulnerabilities in legal arguments

Bachelor of Law (with Honours) in Law – Queen's University Belfast (2021-09 – 2025-06)