Mélanie Marques

Product Development Project Manager with experience in end-to-end New Product Development (NPD) across fragrance, skincare, body care, makeup and home categories, from product brief to launch. Experienced in coordinating packaging updates, cross-functional teams, project timelines and launch deliverables, with a focus on quality, regulatory requirements and brand consistency. Skilled in project planning, stakeholder coordination and operational execution.

Native

French speaker, fluent in English, based in London and authorised to work in the UK without sponsorship.

Product Development Project Manager | Work-Study Program - ADOPT PARFUMS - Bordeaux, France

(2025-09 - 2026-09)

• Managed end-to-end New Product Development (NPD) projects across fragrance, skincare, body care, makeup and home categories, from initial brief to product launch.
• Coordinated cross-functional teams across Marketing, Procurement, Production, Quality and Sales to align project deliverables and launch requirements.
• Monitored project timelines, milestones and deliverables to support on-time product launches and maintain progress visibility.
• Coordinated packaging updates and associated marketing materials, ensuring consistency with brand guidelines and regulatory requirements.
• Supported operational project execution by coordinating stakeholders and following up on actions required to deliver product launches.

Marketing Project Manager | Work-Study Program - EMILY’S PILLOW - Bordeaux, France

(2024-09 - 2025-09)

• Managed multi-channel marketing campaigns, increasing brand awareness by 20% over six months.
• Developed marketing and point-of-sale materials aligned with brand guidelines, including in-store displays for a co-branding campaign.
• Coordinated external partnerships and two photoshoots for new collections.
• Conducted market research and competitor analysis to inform brand and product marketing initiatives.
• Optimised the customer journey and e-commerce performance on Shopify and managed Amazon marketplace merchandising.

Business Developer & Marketing Strategy | Work-Study Program - COSMEFAB - Pau, France

(2022-09 - 2024-09)

• Led meetings and coordinated internal teams to support project delivery and stakeholder alignment.
• Organised and participated in international cosmetics trade shows, including Cosmoprof, In-Cosmetics and Cosmetic 360.
• Created marketing and sales materials to communicate product and company offerings.
• Expanded the client portfolio by 70% through multi-channel prospecting and achieved a 60% contract renewal rate.

Marketing & Communications Officer | Work-Study Program - O’NEILLS - Pau, France

(2021-09 - 2022-09)

• Managed social media content and editorial calendars.
• Designed print and digital communication materials and supported customer engagement at events.

Master’s Degree (Grande École Program) - Digital Marketing, Innovation & Brand Management - INSEEC Business School (2024 - 2026)

Bachelor’s Degree - Business Development - ESC Business School (2021 - 2024)