Product Manager
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An experienced category manager with years of experience in the fast-paced world of commericial & procurement, I have developed a keen eye for trends and a proven track record of driving category & retail growth. My background in buying and commercial has provided me with a deep understanding of inventory optimization and vendor relations, which I leverage to enhance product assortments and maximize profitability. My expertise lies in developing strategic category plans that align with consumer demands and business goals.
I am experienced at using market data and customer insights to inform my strategies, resulting in a consistent increase in sales. In my current role, I have successfully revamped underperforming categories, built supplier relations as well as managed supplier accounts to achieve growing margins.
Category Manager at Würth UK (2025-05 – Present)
Responsible for PPE & Workwear categories.
Category Manager at Etag Fixings (2024-02 – 2025-05)
Responsible for leading the tools and consumables categories (£12M annual turnover), overseeing strategy, supplier relationships, and product sourcing.
Assistant Buyer at DCK (2023-06 – 2024-02)
Assistant Buyer at Mountain Warehouse (2022-03 – 2023-06)
Buyers Admin Assistant at Mountain Warehouse (2020-02 – 2022-03)
Buying Work Experience at Marks and Spencer (2019-02 – 2019-03)
Sales Manager at River Island (2016-06 – 2017-09)
Followed company guidelines and ensured product was merchandised correctly in order to drive sales & maximise profit
Buying, Fashion – Fashion Retail Academy (2018 – 2018)
BA in Fashion Buying & Retailing, Retail Management – University for the Creative Arts (2015 – 2015)