Ron Digao

I pursued Service Design at the Royal College of Art because I am passionate about finding solutions to real-life challenges. With my diverse background, I bring a personal touch to my work, offering fresh insights, innovative ideas, and a deep understanding of different cultures when approaching service design projects.

Growing up in the Philippines exposed me to a rich tapestry of traditions, values, and creative expressions that shaped my perspective, instilling in me a profound appreciation for cultural diversity. This upbringing taught me to think beyond conventional boundaries and find unique solutions to design challenges.

Having worked in global hubs like New York and Stockholm, I have gained a wealth of experience in fast-paced and dynamic environments, where I collaborated with professionals from various industries and cultural backgrounds. These experiences honed my adaptability, sharpened my ability to design solutions that cater to a wide range of audiences, and showed me the power of diversity in driving innovation.

Throughout my career, I have been fortunate to collaborate with diverse teams, which taught me the value of inclusivity and the importance of incorporating diverse perspectives to create projects with a broader impact. As a person, I am naturally cheery and believe in the power of collaboration over competition. I always strive to see the bigger picture and ensure that the work I do contributes to the betterment of society.

In my free time, I indulge my passion for music as a DJ and event producer. This creative outlet allows me to create spaces where people can come together, enjoy unforgettable experiences, and foster a sense of community and connection.

As an Experience Designer at Hobo, I delved into the world of hospitality, leveraging my creative skills to shape memorable guest experiences. I focused on creating exceptional and immersive guest interactions, employing a user-centric approach by conducting extensive research to understand guest preferences. Working in a collaborative environment, I collaborated with various departments to align strategies and implemented engaging events that added value to the guest experience. Constantly seeking innovation and improvement, I became a brand advocate, communicating the hotel's unique offerings and cultivating a loyal customer base through various channels.

During my internship at EY Doberman, I gained invaluable experiences in project management within a renowned consultancy firm. Working on diverse projects with multidisciplinary teams and clients from various industries, I applied project management skills from Hyper Island in real-world scenarios. I fostered strong client relationships, engaged in cross-functional collaboration, and gained practical experience in agile project management methodologies. Contributing to successful project milestones and client deliverables, I honed my execution abilities and embraced continuous learning initiatives that enriched my professional growth.

Having pursued Service Design at the Royal College of Art in London, I have gained a deep understanding of design thinking and user-centered design practices. Through my education, I have developed a strong foundation in customer research, user journey design, information architecture, visual design, interaction design, and prototyping. These skills have enabled me to deliver effective and engaging solutions that align with business objectives while providing an exceptional user experience.

Having cultivated a vast network through Hyper Island and the Royal College of Art, hiring me means accessing a diverse community of creative minds. This network fosters collaborative innovation and enriches my skillset, allowing us to deliver exceptional outcomes together. I look forward to bringing these collective insights and talents to benefit your organization's success.