Sidiqa Hazara

Accomplished membership professional experienced in driving member engagement, enhancing value propositions, and delivering exceptional member experiences within leading membership organisations. A strategic and well-rounded leader with a proven record of accomplishment in stakeholder engagement, revenue growth, and long-term relationship management. Adept at developing and executing strategies that strengthen member value, increase satisfaction, and support organisational goals.

Known for a proactive, results-driven approach that consistently delivers measurable outcomes and sustained impact.

Regional Membership Manager - Make UK - remote

(2026-04 - 2026-09)

Make UK is the UK's main manufacturing trade association. It is manufacturers and engineering businesses, acting as their voice with the government and providing practical support to member companies.

• Identifying and implementing a strategy to engage with non-members to develop new member opportunities.
• Generating leads for the wider Make UK business including business services and Advantage programme.
• Raising awareness of Make UK business support and commercial services.
• Developing and implementing a programme of member engagement activities as part of the wider team.
• Working closely with the membership team to design and execute events and webinars both locally and nationally.
• Building relationships with members and growing existing member accounts through effective relationship management.
• Attending and representing the Make UK at industry events and encouraging engagement.
• Travelling across the UK to attend events, engage with members and present member services in an engaging and consultative manner.

Commercial Manager - The Institute of Hospitality (IoH) - Sutton, London

(2025-08 - 2026-04)

IoH is the world's leading professional membership body for hospitality professionals around the globe. As a registered charity, IoH is committed to delivering continuing professional development and lifelong learning across our diverse hospitality community supporting over 16,000 members across the world.

• Developing new business, across commercial partnerships and events, and ensure the maintenance of the existing business partnership portfolio.
• Contributing to the development of the business plan and take ownership of the commercial budget and business plan by managing and monitoring the budget which underpins the business plan.
• Creating sponsorship opportunities to fund all Institute events, and negotiate competitive rates for catering, venues and sundry in order to maximise profit at events.
• Managing relationships with current business partners and sponsors.
• Attending events and exhibitions on behalf of the Institute.

Membership Manager - The Building Services Research and Information Association (BSRIA) - Bracknell, Berkshire

(2021-09 - 2025-07)

BSRIA represents and supports over 1000 global corporate members across the built environment sector, including consulting engineers, HVAC manufacturers, contractors, facilities managers, and building owners. As Membership Manager, I play a pivotal role in supporting and growing the membership base, focusing on value-driven engagement, retention, and recruitment in alignment with the organisation's strategic growth goals.

• Leading the full membership lifecycle from acquisition and onboarding through to relationship management and retention.
• Overseeing the annual membership renewal process, generating over £1 million in subscription revenue while maintaining high retention rate of 96% currently.
• Developing and implementing a commercial value proposition to drive sustained membership growth and enhance member engagement.
• Conducting regular reviews of membership services and align offerings with evolving member needs.
• Providing strategic leadership and management of working committees, task groups, and associated activities to foster member collaboration and industry input.
• Collaborating with internal teams to ensure continuous development of relevant services.
• Cultivating and managing relationships with key stakeholders, senior decision makers, and members.
• Planning, contributing to, and coordinating member events, including networking opportunities and thought leadership webinars.
• Representing BSRIA at industry events and networking to promote membership services and build lasting relationships.
• Leading and motivating the membership team, fostering a high-performance culture and ensuring delivery of an exceptional member experience.

Membership Manager (Marketing & Sponsorship) - The Institute of Promotional Marketing (IPM) - Oxford Circus, London

(2018-09 - 2021-09)

Oversaw a portfolio of 170 corporate members, ensuring effective utilisation of membership services and reinforcing the value of IPM membership through strategic engagement with CEOs and senior decision-makers. Focused on member retention, revenue growth, and service promotion through trusted, long-term relationships with member organisations.

• Improved membership retention through the development and implementation of an advanced, member-focused renewal process.
• Defined and delivered a targeted sales plan, managing a robust pipeline and successfully securing new members in alignment with organisational growth objectives.
• Oversaw the annual membership renewal process, maximising retention and delivering a seamless experience.
• Played a key role in the development of a new CRM system and the IPM Digital Community, enhancing member engagement and operational efficiency.
• Collaborated with the executive leadership team to design and execute effective recruitment and retention strategies.
• Provided leadership and motivation to the membership team, aligning their performance with departmental objectives.
• Identified and secured new sponsorships and business opportunities, ensuring mutual value for IPM and partners.
• Represented IPM at industry networking events, strengthening existing relationships and actively recruiting prospective members.

Membership Development Officer - Association for Consultancy & Engineering - St James Park, London

(2017-12 - 2018-09)

Membership Relations Executive - PPMA Group of Associations - Croydon, Surrey

(2016-08 - 2017-12)

Key Account Manager - The Company - Chelsea & Fulham, London

(2014-03 - 2016-03)

Membership Co-ordinator - Direct Marketing Association - Oxford Circus, London

(2012-02 - 2014-03)

Bachelor of Arts - Marketing with Business Studies - University of West London