Customer Service - Cruise Cars
(2018-05 - 2018-12)
- Answered customer calls and took bookings
- Answered and responded to emails
- Helped customers with customer enquiries
Manager, Media and Marketing Director - Buzz Management
(2019-01 - 2021-03)
Looked after all brand handlings. Made phone calls and sent emails on behalf of company, opened and closed contracts/deals with clients and talent. Created and maintained the website and all social platforms. Worked with photography/videography agencies, as well as influencers and ugc creators to curate social media content calendars across all platforms – adapting content and hashtags and brand language to reflect audience to maximise brand reach.
- Set up and oversaw the creation of ads across platforms and ensuring optimal results whilst adhering to strict budgets
- Created and presented detailed analytical findings on the performance of campaigns to ensure clients were kept up to date on results
Web Design, Media and Marketing Director - Maison Al-Muhajabaat
(2021-03 - 2024-04)
My contributions to Maison Al Muhajabaat were instrumental in enhancing the brand's digital footprint and driving growth in online sales and engagement.
- Website Design: Led the design and development of a modern and complex website, ensuring a user-friendly interface and seamless navigation for customers.
- Email Marketing: Implemented targeted email marketing campaigns to effectively reach and engage the brand's audience, resulting in increased brand awareness and customer retention.
- Brand Strategy: Developed and executed comprehensive brand strategies to strengthen Maison Al Muhajabaat's positioning in the market, leveraging market research and consumer insights.
- Social Media Management: Managed and curated content across various social media platforms, fostering meaningful interactions with followers and driving engagement metrics as well as running and monitoring promotions.
- Live Streams and TikTok Shop Coordination: Set up and coordinated live streaming events to showcase Maison Al Muhajabaat products, engaging directly with customers and driving sales. Additionally, managed the setup and operation of the TikTok shop, leveraging the platform's reach and features to expand the brand's e-commerce presence.
- Adherence to KPIs: Monitored key performance indicators (KPIs) to track the success and effectiveness of marketing initiatives, making data-driven decisions to optimize strategies and achieve desired outcomes.
Founder and Marketing Strategist - Faceless Marketing
(2024-05)
- Leading end-to-end marketing strategy and campaign management for brands across beauty, lifestyle, fashion and service-based industries.
- Managing social media marketing across Instagram and TikTok, including content strategy, audience growth, engagement and brand positioning.
- Planning and overseeing influencer marketing and UGC campaigns, from creator sourcing and onboarding to delivery and reporting.
- Supporting clients with brand development, digital presence, customer engagement and online visibility.
- Coordinating content creation, campaign schedules and promotional activity to align with business goals and current market trends.
- Managing client communications, partnerships and project delivery while ensuring campaigns remain on-brand and results-focused.
- Monitoring analytics and campaign performance to optimise reach, engagement and conversion outcomes.
- Assisting businesses with marketing direction, creative strategy and overall digital growth.
