Rendy winahyo Putra

Automotive aftersales professional with over 12 years of experience in leading regional operations and driving business growth. Expertise in Dealer Management System (DMS) development, operational efficiency improvement, and data-driven business transformation. Proven track record of achieving KPIs, enhancing customer loyalty and satisfaction, and consistently maximizing the profitability of aftersales networks.

System Engineer at Maka Motors (2023-10 – 2026-03)

• Ensuring that System Design & PLM are implemented by the User (CAE)
• Integrate the R&D Department system and Manufacturing (BOM & Assembly Process)
• Maintenance, Monitoring, and Resolved Problems in the system
• Create a ticketing system, ECR (Engineering Change Request), and product quality report
• Support the development of the aftersales system

Regional Head After Sales - Sumatera at Yamaha Indonesia Motor MFG (2021-01 – 2023-09)

• Ensure consistent implementation of service quality standards and SOPs across all dealer networks
• Lead monitoring, evaluation, and coaching of teams and dealers while building strategic relationships with stakeholders to enhance performance and collaboration
• Improve customer retention and revenue per unit by developing collaborative programs with dealer networks to strengthen customer loyalty
• Optimize the utilization of DMS, CRM, and internal systems to support operations and data-driven decision-making
• Conduct in-depth analysis of business performance (unit entry, revenue, productivity) to identify opportunities and improve aftersales performance
• Initiate and execute regional aftersales programs and marketing activities to drive customer growth and revenue expansion
• Build and maintain strong relationships with Main Dealers and Group Dealers to support aftersales business development

Strategic Planning Business Development at Yamaha Indonesia Motor MFG (2015-07 – 2020-12)

• Design Development Internal marketing system collaboration with Yamaha China (YMSLX) → Dpack Web System: The System used by Dealer authorize (DMS) → Ynspire SW System: System user for Payment KSG & Claim Warranty from Dealer to YIMM (HQ) (DMS)
• Maintenance, Monitoring, and Resolved Problems in the system
• Design Development application (Back End & Front End) collaboration with Yamaha Japan (YMC) → My Yamaha Apps: Schedule Reminder Service to Consumer, search for the nearest Dealer, & Booking Service → Y-Connect Apps: Phone & Message notification, Parking Location, Recommended Maintenance, Malfunction Notification
• Make Implementation strategy on new systems and applications
• Control & Monitoring implementation Internal marketing system
• Analysis & Handling Problem System
• Maintenance application by working with Yamaha Japan (YMC)
• Socialization and user education on the use of the new system & Application

Network Service Specialist at Yamaha Indonesia Motor MFG (2014-03 – 2015-06)

• Improvement Internal System Marketing (Offline Condition)
• Design Development Front End & Back End Website Corporate "Yamaha Indonesia"
• Maintenance, Monitoring, and Resolved Problems in the system
• Monitoring payment of marketing in internal System
• Socialization to users about Yamaha internal system

Bachelor's degree in Information Technology – Perbanas Institute (2008 – 2013)