Aayush. Rpdsoftware

Results-driven SEO Specialist with 2+ years of hands-on experience driving organic growth through on-page, off-page and technical SEO, keyword research, content marketing and strategic link building. Proven track record of improving search rankings, increasing organic traffic and boosting domain authority for healthcare and technology brands through data-backed, ROI-focused strategies. Skilled at managing end-to-end SEO campaigns — from technical audits to community-driven traffic growth via Reddit and Quora — while leveraging strong analytical and reporting skills to translate performance data into actionable insights.

Complemented by a solid foundation in team leadership and target-driven execution, bringing discipline, ownership and consistency to every project.

SEO Specialist at QHT Hair Transplant Clinic (2026-03 – 2026-06)

• Executed on-page, off-page and technical SEO strategies to improve the clinic website's search visibility.
• Conducted keyword research and content optimisation to increase organic traffic to service pages.
• Built high-quality backlinks and managed local citations to strengthen domain authority.
• Optimised Google My Business profile and local SEO listings to improve local search rankings.
• Tracked keyword rankings, organic traffic and campaign performance using analytics and reporting tools.
• Coordinated with content and design teams to ensure SEO-aligned, brand-consistent website content.

SEO Specialist at RPD Software, Delhi (2024-01 – 2025-12)

• Created engaging, brand-aligned content for social media platforms to enhance audience engagement.
• Built high-quality backlinks through outreach campaigns and content submissions.
• Improved SEO performance and search engine rankings through targeted strategies.
• Managed Reddit and Quora submissions to increase targeted traffic and brand credibility.
• Coordinated with SEO and content teams to ensure consistent digital messaging.

Team Leader at GI Services (2023-07 – 2023-12)

• Managed a team of 10–15 members across multiple bank credit card campaigns.
• Consistently achieved monthly sales targets for multiple banking clients.

Team Leader at Card Expertise India Pvt. Ltd. (2022-02 – 2023-04)

• Delivered 100+ credit cards per month consistently for IndusInd Bank and Yes Bank.
• Exceeded monthly acquisition targets through proactive team leadership.

Bachelor of Arts in B.A. – School of Open Learning (SOL), Delhi University

12th Standard in Senior Secondary – Atal Adarsh Vidyalaya, Kidwai Nagar, New Delhi

10th Standard in Secondary – DAV Senior Secondary School, New Delhi