Akash Bayana
Business Development Executive
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About
Designed and implemented market expansion strategies, driving growth in client acquisition Conducted competitive benchmarking and revenue opportunity analysis to identify scalable service verticals Collaborated with cross-functional teams to execute data-driven business initiatives
Experience
Business Development Executive at CMSR (Centre for Management and Social Research) (2024-02 – 2024-08)
- Designed and implemented market expansion strategies, driving growth in client acquisition
- Conducted competitive benchmarking and revenue opportunity analysis to identify scalable service verticals
- Collaborated with cross-functional teams to execute data-driven business initiatives
- Strengthened stakeholder relationships to improve long-term client retention and profitability
Marketing Associate (Intern) at Yellow Planners Event Managers (2023-09 – 2023-12)
- Executed targeted digital marketing campaigns, increasing customer engagement
- Supported brand positioning initiatives that improved market visibility
- Analysed campaign performance metrics to optimise outreach strategy
Marketing Associate (Freelance, Self-Startup) at Shree Pooja Multispeciality Hospital (2023-05 – 2023-09)
- Designed digital branding and email marketing campaigns, improving patient engagement by 20%
- Developed a customer communication strategy to enhance retention and service awareness
Education
Post Graduate Diploma in Business Strategy and Innovation – University of Southampton (2024 – 2025)
BBA (Hons) – OP Jindal Global University (2020 – 2023)
