Amlesh Kumar

List of the Companies I worked on

1. Transteel Furniture

• Overview: Transteel is a leading provider of ergonomic office furniture designed to enhance productivity and comfort. Their range includes office chairs, workstations, desks, and storage solutions.
• Key Products: Office chairs, workstations, desks, conference tables, storage units.
• Market Position: Known for affordable and durable office furniture, often catering to both startups and established corporations. Focus on ergonomics and modular designs.
• Unique Selling Proposition (USP): Affordable ergonomic furniture with customizable options for businesses of all sizes.

• Overview: IFB is a well-established brand offering a wide range of home and kitchen appliances, including washing machines, microwaves, and dishwashers.
• Key Products: Washing machines, dishwashers, microwave ovens, air conditioners, water purifiers, and chimneys.
• Market Position: IFB is a premium appliance brand in India, focusing on high-quality, technologically advanced appliances that offer efficiency and durability.
• USP: High-end appliances that focus on innovation and energy efficiency, with an emphasis on ease of use for the modern household.

• Overview: Jawa and Yezdi are two iconic motorcycle brands known for their retro styling and powerful performance. They’ve seen a resurgence in recent years with models catering to nostalgia and adventure enthusiasts.
• Key Products: Jawa Classic, Jawa Perak, Yezdi Roadster, Yezdi Adventure.
• Market Position: Positioned as premium motorcycles, ideal for both urban commuting and long-distance touring. They appeal to riders looking for retro design with modern performance.
• USP: Retro-styled bikes with modern engineering, targeting enthusiasts of classic motorcycles and adventure riders.

• Overview: Nova IVF is a specialized fertility treatment center offering advanced fertility solutions like in vitro fertilization (IVF), intrauterine insemination (IUI), and egg freezing.
• Key Services: IVF, IUI, egg freezing, fertility assessments, genetic testing.
• Market Position: A trusted leader in fertility treatments in India, catering to couples facing infertility issues and offering personalized solutions with cutting-edge technology.
• USP: High success rates, advanced fertility treatments, and patient-centric care with a network of specialized centers across India.

• Overview: Onsurity is an employee healthcare platform offering affordable health insurance and wellness benefits for small and medium enterprises (SMEs) and startups.
• Key Products: Health insurance, doctor consultations, health check-ups, telemedicine, wellness programs.
• Market Position: Fills a gap in the market by providing comprehensive and affordable healthcare solutions for SMEs and startups, which are often underserved in the corporate health insurance sector.
• USP: Affordable healthcare benefits and insurance designed specifically for SMEs, startups, and gig economy workers.

• Overview: VCNow provides video conferencing solutions and collaboration tools, primarily catering to corporate clients and educational institutions.
• Key Services: Virtual meetings, webinars, video conferencing, cloud-based collaboration tools.
• Market Position: Positioned as a reliable and cost-effective solution for remote working and virtual communication needs, especially for businesses and educational institutions.
• USP: Secure and scalable video conferencing solutions that are easy to deploy and use, with high-quality video and audio, IIM Programs.

• Overview: Educonnect is an online education platform that offers courses across multiple disciplines, enabling students and professionals to upskill and earn certifications.
• Key Services: Online courses, certifications, skill development programs.
• Market Position: A versatile platform that caters to a broad audience, ranging from students to working professionals looking for upskilling and certifications.
• USP: Wide range of courses and certifications, flexible learning schedules, and affordable pricing with industry-recognized credentials.

• Overview: Cafe Coffee Day is one of India’s largest coffee chains, offering a wide range of coffee beverages and snacks. It’s a popular spot for social gatherings, meetings, and casual outings.
• Key Products: Coffee, tea, cold beverages, sandwiches, desserts, snacks.
• Market Position: A well-known coffeehouse chain with a focus on offering a cozy ambiance for casual and professional gatherings. Strong presence in urban centers across India.
• USP: A comfortable café experience with a wide variety of beverages and snacks, catering to coffee lovers and social groups alike.

• Overview: Probe 42 is a fintech platform offering financial data, compliance, and legal tools for businesses. It provides comprehensive company information for due diligence, risk management, and legal purposes.
• Key Services: Financial analysis, company data, compliance tools, risk management.
• Market Position: Positioned as a trusted source of real-time financial and legal data for businesses and financial institutions looking to mitigate risk.
• USP: Comprehensive and accurate financial data for due diligence, used by legal professionals, financial institutions, and corporates.

• Overview: Absolute Barbecues is a buffet-style restaurant chain specializing in live grills and a wide variety of international and local cuisines.
• Key Offerings: Live barbecue, buffet, dessert bar, themed food festivals.
• Market Position: Popular among families and groups celebrating special occasions. Known for its lively ambiance and extensive menu.
• USP: Interactive dining experience with live grills and a wide range of dishes, making it ideal for family gatherings and corporate events.

• Overview: Eureka Windows manufactures high-quality, energy-efficient, and customizable windows for both residential and commercial properties.
• Key Products: Energy-efficient windows, soundproof windows, double-glazed windows.
• Market Position: Leading manufacturer of energy-efficient windows, targeting real estate developers, architects, and homeowners focused on sustainability and design.
• USP: Customizable and energy-efficient windows with a focus on sustainability and reducing energy costs.

• Overview: Turno offers electric vehicles and financial solutions for fleet owners and logistics businesses, promoting eco-friendly transportation.
• Key Products: Electric vehicles (EVs), fleet financing, leasing solutions.
• Market Position: Positioned as a green mobility solution for logistics companies and transport businesses looking for electric vehicles to reduce their carbon footprint.
• USP: Financing and leasing solutions for electric vehicles, making it easier for businesses to adopt sustainable transport solutions.

• Overview: Italian Colony is a fashion brand offering trendy and stylish apparel for men and women, focusing on contemporary designs and high-quality fabrics.
• Key Products: Men’s and women’s clothing, accessories, shoes.
• Market Position: Positioned as a trendy fashion brand for young professionals and fashion-conscious individuals looking for affordable yet stylish clothing.
• USP: Modern and fashionable clothing that appeals to the young, trendy demographic, with a focus on comfort and style.

• Overview: Never Neud is a sustainable fashion brand offering eco-friendly apparel and accessories made from sustainable materials.
• Key Products: Eco-friendly clothing, accessories, sustainable fashion products.
• Market Position: Positioned as a leading sustainable fashion brand that appeals to eco-conscious consumers who are looking for ethical and environmentally friendly fashion.
• USP: Fashion-forward, eco-conscious products made from sustainable materials, appealing to millennials and Gen Z who prioritize sustainability.

• Overview: Medfin is a healthcare services platform providing affordable surgical solutions with modern technologies, offering access to a network of hospitals and doctors.
• Key Services: Surgical treatments (e.g., cataracts, hernia, joint replacement), medical consultations, second opinions, insurance assistance.
• Market Position: Known for offering affordable surgeries with advanced technology, Medfin caters to patients seeking cost-effective and quality healthcare services.
• USP: Affordable surgeries with modern healthcare technologies and a focus on transparency and patient care.

Results-Driven Digital Marketing Specialist | Expert in End-to-End Client Advisory & Campaign Management | ROI-Focused | Strategic Media Planning | E-Commerce & Online Brand Campaigns | Proficient in Google, Facebook, and LinkedIn Advertising | Skilled in Lead Generation & Funnel Optimization | Innovator & Team Leader Driving Operational Efficiency & Business Growth.

• MBA (Marketing & Systems) – Annamalai University, Chennai (2010)
• BCA (Bachelor of Computer Applications) – MCRPV University, Bhopal (2007)