Amreen Rani
Digital Marketing Executive with 2+ years of experience
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About
Results-driven Digital Marketing Professional with 2+ years of experience in campaign execution, social media growth, brand strategy, and stakeholder management. Proven success in scaling LinkedIn audience growth from 3K to 40K+ followers through strategic content and engagement initiatives. Skilled in cross-functional collaboration, event branding, and digital communication. Passionate about growth marketing, analytics, and customer-focused solutions.
Experience
Digital Marketing Executive at Modernize Chip Solutions (2024-03 – Present)
- Increased company LinkedIn audience growth from 3K to 40K+ followers through strategic content planning, branding initiatives, and engagement-focused campaigns
- Managed digital branding and marketing campaigns for major semiconductor industry events including DVCon India, IESA Vision Summit, and VLSI-D Conference
- Collaborated with leadership, HR, vendors, and cross-functional teams to execute branding, communication, and promotional activities
- Developed social media strategies and marketing creatives to improve brand visibility, audience engagement, and online presence
- Coordinated booth branding, sponsorship visibility, and event marketing assets for industry conferences and exhibitions
- Assisted in campaign planning, audience targeting, and engagement tracking to support business outreach and marketing goals
- Created engaging digital content, campaign messaging, and communication materials aligned with company branding objectives
- Worked closely with internal stakeholders to ensure timely execution of campaigns, social media initiatives, and marketing deliverables
Product Executive at CORE Diagnostics (2022-06 – 2023-08)
- Created marketing collateral, product portfolio of 7 segments & training modules
- Captured hand-over session/training; provided a proper structure and make them accessible to the entire support organization
- Managed Marketing budget & worked with cross-functional teams to improve operational efficiency
- Assisted in introducing new and customized products aligned with market demands and customer needs
- Coordinated and managed the events, CMEs and Conferences to support outreach and engagement
- Analyzed sales and operational data to identify trends and support business decision-making
Research Associate at NGB Diagnostics Pvt. Ltd (2021-11 – 2022-05)
- Collaborated with internal teams to ensure efficient workflow coordination and accurate reporting
- Assisted in documentation, quality reporting, and operational process management
- Supported laboratory operations and maintained organized inventory and workflow systems
Molecular Technologist at Genequest Laboratory (2021-07 – 2021-10)
- Coordinated testing operations and field demonstrations under strict timelines
- Supported operational efficiency and stakeholder coordination during high-volume testing activities
Education
Masters in Science in Biotechnology – Jamia Hamdard (2017-08 – 2019-05)
Bachelors in Science in Biotechnology – Mangalmay Institute of Management and Technology (2014-09 – 2017-07)


