Ashwani Kumar

Technical Sales and Business Development professional with 11+ years of experience in B2B sales, project sales, and strategic account management across industrial, engineering, automotive, and technology sectors. Currently driving business development for Japanese principals and multinational manufacturers at IK Inabata India, supporting opportunities across Data Center, Automotive, and Industrial markets. Experienced in developing OEM and manufacturing accounts, managing engineering materials and industrial solutions, and leading technical evaluations, techno-commercial proposals, RFQs, negotiations, tenders, and project follow-ups.

Skilled in coordinating with Japanese stakeholders and global suppliers.

Senior Sales Engineer—Sales and Marketing - IK Inabata India Private Limited - Gurugram, Haryana

(2025-03)

• Drive business development for Japanese principals across Data Center, Automotive, and Industrial sectors, identifying customers and new market opportunities.
• Contributed to 30% growth in the qualified sales pipeline through targeted account development and opportunity identification.
• Develop strategic relationships with OEMs, EPC contractors and manufacturing partners to generate new business.
• Manage technical and commercial sales of engineering materials, including Sumitomo Bakelite polycarbonate sheets, from customer inquiry and technical evaluation to commercial negotiation.
• Coordinate with Inabata Japan and global suppliers on quotations, forecasts, product specifications, and supply-chain requirements.
• Lead techno-commercial proposals, customer negotiations, and project follow-ups, supporting sales development.
• Support international business development through cross-border coordination with Japanese principals and overseas suppliers, facilitating customer and supplier engagement.

Senior Sales Engineer-Sales - Vepolink Technologies LLP - Gurugram, Haryana

(2024-07 - 2025-03)

• Onboarded 34+ enterprise accounts across automotive, pharma, and textile sectors, developing OEM relationships and engaging manufacturing customers, including HORIBA Japan.
• Improved proposal win rate by 19% through the preparation of 52+ compliance-ready bids, accurate BOM structuring, and calibration planning.
• Delivered technical presentations and product demonstrations of industrial sensors to enterprise customers across 3 industries, addressing monitoring, compliance, and operational requirements.
• Strengthened customer relationships through proactive engagement, issue resolution, data integration, and AMC conversion initiatives to support account retention and recurring revenue.

Senior Relationship Manager-Sales and Service - CoverYou - Gurugram

(2022-03 - 2024-06)

• Generated ₹6.8 Cr in revenue over 27 months through B2B/B2C customer acquisition, relationship management, and account development.
• Achieved 46% lead-to-deal conversion by nurturing 410+ qualified leads through structured, CRM-enabled outreach.
• Expanded customer accounts through tailored proposals, renewals, upselling, and cross-selling to identify additional revenue opportunities.
• Managed customer relationships across the sales and service lifecycle, addressing customer needs, resolving issues, and supporting retention and repeat business.

Manager-Sales and Service - Team Maintenance Specialities - Jamshedpur, Jharkhand

(2021-04 - 2022-02)

• Increased product engagement among steel manufacturing customers, including TATA Steel, through demonstrations of Belzona(UK) protective coatings and industrial maintenance solutions.
• Secured ₹1.9 Cr+ in strategic contracts through value-based pricing, commercial negotiations and senior stakeholder engagement.
• Mentored a 4-member sales team, strengthening sales planning, execution discipline, and customer engagement.
• Developed strategic customer relationships and supported business growth across industrial accounts.

Jr. Executive Engineer-Sales and Service - Chrisvin Geomet Services Private Limited - Chennai, Tamil Nadu

(2018-09 - 2021-03)

• Conducted 65+ product demonstrations for geophysical and meteorological instruments from Nanometrics (USA), Geometrics (USA), and Biral (UK), enhancing customer engagement.
• Developed 85+ customized client presentations to effectively address technical requirements and accelerate sales conversion.
• Contributed to 44% revenue growth across geophysical and meteorological segments while expanding the sales pipeline.
• Conducted 75+ on-site customer assessments to identify requirements, recommend solutions, and improve post-sales satisfaction.

Team Leader-Operations - Om Innovation Call Services Pvt Ltd - Chennai, Tamil Nadu

(2015-04 - 2018-09)

• Led customer support operations across 3 channels—phone, email, and chat—resolving technical and customer issues.
• Monitored 3 key areas—customer service performance, team productivity, and service quality—to maintain efficient support operations.
• Mentored and trained 7+ junior team members and implemented customer feedback initiatives to improve resolution accuracy, customer engagement and service processes.

Bachelor of Technology - Mechanical Engineering - Cambridge Institute of Technology (2009-09 - 2013-08)