REGIONAL SALES MANAGER – DELHI NCR - HOUSE OF DIAGNOSTICS (HOD), INDIA - Delhi NCR, India
(2025-03)
Website: https://www.houseofdiagnostics.com
- Achieve monthly, quarterly, and annual revenue targets for the assigned region.
- Drive growth across B2B (clinics, hospitals, doctors) and B2C (walk-in patients, digital channels) segments.
- Monitor and optimize test mix profitability, ensuring focus on high-value diagnostic panels (GI, Hepato, Molecular, etc.).
- Lead, mentor, and monitor the performance of Territory Sales Managers and Executives in the region.
- Ensure effective coverage, territory mapping, and route planning for maximum market penetration.
- Conduct regular performance reviews, joint field work, and capability-building sessions.
- Identify, onboard, and manage key accounts such as hospitals, large clinics, and corporate clients.
- Build strong relationships with key opinion leaders (KOLs) and healthcare professionals.
- Ensure retention and up-selling within existing accounts through regular engagement.
- Collaborate with the marketing team to plan and execute regional brand-building activities, CMEs, and diagnostic awareness programs.
- Ensure visibility of HOD's key offerings (specialized diagnostics, preventive packages, home collection, etc.) across target geographies.
- Ensure smooth coordination between sales, logistics, operations, and laboratory teams for timely service delivery.
- Monitor TAT (Turnaround Time) and customer satisfaction metrics.
- Oversee credit control and ensure timely payment collections from institutional clients.
- Submit periodic MIS reports on sales performance, competitor activity, pricing trends, and new market opportunities.
- Provide actionable insights for strategic decision-making and regional expansion planning.
- Adhere to company policies, ethical sales practices, and compliance guidelines (NABL, NABH, etc.).
- Ensure accurate communication of HOD's services, pricing, and capabilities to the market.
AREA BUSINESS MANAGER - ZYDUS LIFESCIENCES LIMITED, INDIA - India
(2021-10 - 2025-03)
Website: https://www.zyduscadila.com
- Area sales planning for business Fatty Liver Disease Market
- Brand management. Customer management.
- Responsible for sourcing business for Pharmaceutical Products from market.
- Meeting with customers, which may include pre-arranged appointments or regular calling.
- Arranging events for customers like seminars, CME, HEP camps, etc. Organizing conferences for doctors and other medical staff
- Keeping detailed records of all contacts for the therapy for smooth business hygiene
- Regularly attending company meetings, technical data presentations and briefings
- Keeping up with the latest clinical data supplied by the company and interpreting, presenting and discussing this data with health professionals during presentations
- Monitoring competitor activity and competitors' products, handling and manage sales offices and distributors sales staff
- Using FIBROTOUCHR for more number of Patients to detect Liver Stage.
- Diagnostic Support to the end user if required.
SENIOR TERRITORY EXECUTIVE - PFIZER LIMITED, INDIA - India
(2016-11 - 2021-10)
Website: www.pfizerindia.com
- Area sales planning for business Anti Coagulant Market
- Brand management. Customer management.
- Responsible for sourcing business for Pharmaceutical Products from market.
- Meeting with customers, which may include pre-arranged appointments or regular calling.
- Arranging events for customers like seminars, CME, camps, etc. Organizing conferences for doctors and other medical staff
- Keeping detailed records of all contacts for the therapy
- Regularly attending company meetings, technical data presentations and briefings
- Keeping up with the latest clinical data supplied by the company and interpreting, presenting and discussing this data with health professionals during presentations
- Monitoring competitor activity and competitors' products, handling and manage sales offices and distributors sales staff
MARKETING EXECUTIVE - NOVO NORDISK INDIA - India
(2015-05 - 2016-02)
Website: www.novonordisk.co.in
- Identify, establish and develop new and existing referral networks that enhance the standard of care for diabetic patients
- Build, execute and refine a territory management plan in consultation with the Pharmaceutical Business Manager
- Develop and execute territory business plans for the assigned territory.
- To provide feedback on competitor activities in the field via line management
- Manage local key facility, pharmacy and assisted living account.
- Manage territory budget to support sales and marketing activities
- Make sales presentations (Details) – individual, one-on-one, in-services
PROFESSIONAL SALES MANAGER - ABBOTT INDIA LIMITED - India
(2012-09 - 2015-05)
Website: www.abbott.co.in
- Achieving assigned territory/ geography wise sales target Carrying out effective field work without direct day-to-day supervision
- Report field work in daily basis on assigned online system Meeting Call Average, Coverage, Frequency coverage Norms of assigned division
- Generate maximum prescriptions & increase market share Promote the Divisions products as per strategy
- Relationship Building with the Stake holders (Doctors, Chemists, Stockiest etc) Facilitating Strategy building