Dr.Manjula Gs

A Professional with expertize in Agronomy, team management with sales acumen and working for business needs and targets.

Manager Sales and Marketing November 2022 –Present

AgriApp Technologies Pvt Ltd

• Managing the team of 12-14 who are involved in Crop advisory services and B2B business.
• Evaluating the team member’s performance by taking different type reports on daily, weekly, and monthly basis and awarding them.
• Developing B2B business by connecting leads from different source and onboarding the new dealers.
• Supporting digital marketing team for market intelligence, content and translations for different type of campaigns.
• Implementation of CRM and IVR tool for team for taking calls and collecting the data of the farmers.
• Co-ordination in development of app & dashboard for both B2C and B2B.
• Developing the model for engagement of farmers in different locations.
• Supporting and coordinating all the protocols of B2C and B2B business between team and management for ease of operations and in achieving the targets.
• Developing of B2C and B2B Business in Agri Inputs by reaching sales and margin targets.
  • Training and standardizing the Artificial Intelligence (AI) based feature by using pest and disease images received from farmers in the back end.

Agronomist October 2020 –October 2022 

BigHaat Agro Pvt Ltd, Bangalore, India

• Responding to the queries related to seeds, pest and diseases in social media feature in the app.
• Preparing optimized package of practices for the agricultural and horticultural crops and publishing them on platform.
• Collecting the market intelligence of the crops in Karnataka state and tracing out the opportunity from the different sources for the digital marketing.
• Supporting Digital Marketing and Advertisement and Marketing (A&M) team by giving content like Click baits and translations in kannada language.
• Writing Blogs (400 – 500 words) and Agri Tips (50 -100 words) related to crops, cultural practices, pest and diseases.
• Solving the agronomy related query received from customer engagement team.

Assistant Professor –Contractual basis June 2016 –July 2016 College of Agriculture, Hassan, Karnataka, India

• Taking oral and practical classes for the students on the course “Introduction to fruits, plantation, aromatic and spice crops”.
• Preparing notes related to the courses, maintaining attendances of the students and Preparation of presentations required for the classes

Soil analyst, Agriculture department December 2015 - May 2016 

Department of Agriculture, Mysuru, Karnataka, India.

• Analysis of soil nutrients such as pH, Electic Conductivity, Nitrogen, Phosphorous, Potassium, Calcium, Magnesium and micro-nutrients (Cu, Mn, S) in lab conditions.

•  Analysis of the soil nutrients in excel and depicting the same in soil health card.

Doctoral Science (Horticulture) in Postharvest technology July 2022

Master of Science(Horticulture) in Postharvest Technology August 2015

Bachelor of Science (Horticulture) March 2013