Jyoti Ansal

AdTech professional with 8+ years of experience in Ad Operations, Campaign Management, and Client Operations supporting advertisers across EMEA, APAC, UK and European markets. Experienced in campaign trafficking, CM360 campaign setup, ad verification implementation, campaign troubleshooting and stakeholder coordination. Proven ability to manage campaign workflows, support global clients and ensure accurate campaign delivery across digital advertising platforms.

Client Operations Specialist - DoubleVerify - UK

(2024-01 - 2025-12)

• Supported advertisers across NEUR (UK) region by managing day-to-day campaign operations on Salesforce platform.
• Managed account access and campaign blueprint approvals and blueprint updates for multiple advertiser accounts.
• Collaborated with internal teams and client stakeholders to ensure smooth campaign execution, data accuracy and effective use of Doubleverify's ad verification and measurement solutions.
• Provided data driven optimization recommendations for data permissions across multiple client accounts, collaborating closely with account managers to improve performance.
• Created and managed data permissions and programs for multiple client accounts.
• Collated untranslated campaign and placement data for multiple UK region accounts into a consolidated sheet and followed up with stakeholders via email to ensure timely updates.
• Provided real-time troubleshooting support to account managers.
• Mentored team members and helped improve operational workflows.

Senior Associate II - Merkle

(2022-05 - 2024-01)

• Executed campaign trafficking and setup using CM360 and Adform.
• Managed campaign taxonomy, creatives, targeting setup and URLs.
• Supported social media campaign operations through Sprinklr for AWS accounts.
• Collaborated with stakeholders to ensure timely campaign launches.

Media Analyst - Publicis Sapient

(2020-10 - 2022-04)

• Managed campaign setup, floodlight configuration and audience lists in CM360.
• Implemented DoubleVerify and MOAT verification tags.
• Led troubleshooting discussions with planners and account teams to resolve campaign issues.
• Ensured campaign tracking accuracy and compliance.

Associate – Marketing Science Group - Annalect

(2018-09 - 2020-09)

• Managed client reporting for different social platforms
• Led ad-operations transition documentation and knowledge transfer.
• Supported stakeholders with campaign troubleshooting and CM360 campaign setup.

Digital Marketing Executive - Perceptive Consulting Solutions

(2018-04 - 2018-09)

• Executed social media optimization (SMO) strategies and content planning.
• Supported SEO activities to improve search rankings and online visibility.

SMO Executive - Alivenet Solutions Pvt Ltd

(2017-04 - 2018-03)

• Created social media content to improve engagement and brand reach.
• Handled online reputation management and response tracking.

Secondary Research Trainee - Gleuck Consultants

(2016-10 - 2017-03)

• Conducted industry and market research to support business insights.

B.Tech - Computer Science Engineering - GGSIPU Delhi (2010 - 2014)