Mehdi Raza

9+ years of overall SEO experience, with advanced expertise in AEO, GEO, and LLM SEO, driving strong organic visibility and AI-led search performance. Awarded Shining Star Award (2024) and Dynamo Performance Award (2025) in SB Infowaves for consistent performance and impact.

Senior Digital Marketing Executive at SB Infowaves (2023 – Present) • AEO, GEO, and LLM SEO specialist, driving strong AI search visibility and brand presence across emerging search platforms.

• Consistent track record of achieving organic rankings within 30 days for competitive keywords through strategic SEO execution.
• Hands-on experience across multiple niches, including E-commerce, Service-based businesses, B2B, and B2C domains.
• Strong expertise in content optimization and EEAT-driven SEO, aligning on-page content with search intent, authority signals, and trust factors to improve rankings and AI visibility.
• Responsible for monthly performance reporting, delivering actionable insights on rankings, traffic, conversions, and SEO ROI to stakeholders. Digital & Brand Development Executive at Inceptial Technologies UK Ltd (2022-07 – 2023-01) • Led SEO for Inceptial UK and Inceptial India Website.
• Developed and designed two websites using WordPress and Elementor for Inceptial UK and Inceptial India Website.
• Delivered monthly SEO performance reports, tracking ranking movements, traffic trends, and optimization impact with actionable insights.

Digital

Marketer at Marketer's Center (2016-09 – 2022-06) • Performed keyword research for new client onboarding and growth opportunities.

• Implemented core On-page SEO elements including meta tags, headers, URLs, robots.txt, and sitemaps.
• Built high-quality, authoritative backlinks through Off-page SEO and press releases.
• Delivered monthly SEO reports and project updates via Trello.

B. Com – Calcutta University (2015)

I.S.C – CISCE (2011)