Nidhi Bhalla
B2B Sales Professional | LegalTech & Enterprise SaaS
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About
Results-driven B2B Sales Professional with ~2 years of experience across LegalTech SaaS and enterprise fintech. Proven track record of end-to-end sales ownership from outbound prospecting and discovery to demos and closures. Deep domain expertise in LegalTech (litigation, CLM, IPR, collections) with strong exposure to senior stakeholders including General Counsels, Legal Heads, and CXOs across India, GCC, and SEA markets.
Entrepreneurial background with full P&L ownership and hands-on client relationship management.
Experience
Sales Development Representative - Provakil - Pune, Maharashtra
(2025-04)
- Consistently overachieved monthly sales targets through strategic outbound prospecting and ABM-led engagement across enterprise accounts in India, GCC, and SEA.
- Owned early-to-mid sales cycle including lead generation, discovery, qualification, and opportunity shaping — contributing directly to revenue closure.
- Maintained an average 10% lead-to-opportunity conversion ratio, outperforming standard SDR benchmarks.
- Generated high-intent opportunities contributing to an average ₹2L Monthly Recurring Revenue (MRR) for the sales team.
- Conducted discovery calls and product demos, aligning client pain points with tailored solutions to accelerate deal progression.
- Partnered closely with Sales Managers to refine GTM messaging, improve pipeline quality, and shorten sales cycles.
- Leveraged CRM tools (HubSpot, Pipedrive) and LinkedIn Sales Navigator for pipeline tracking, forecasting, and accurate reporting.
Founder & Entrepreneur - Spice The Boutique - Shrirampur, Maharashtra
(2021-08 - 2025-02)
- Founded and managed a retail business with complete ownership of the end-to-end sales cycle — from prospecting and pitching to closures and repeat customer acquisition.
- Drove consistent revenue growth through relationship-led selling, personalized client engagement, and strong after-sales management.
- Negotiated with vendors to optimize margins, manage procurement, and ensure profitability — full P&L ownership.
- Managed hiring, onboarding, and performance of staff, ensuring operational efficiency and high customer satisfaction.
- Represented the brand at trade shows and local events, building brand visibility and expanding the customer base independently.
Key Account Executive - PhonePe - Pune, Maharashtra
(2020-11 - 2021-07)
- Managed end-to-end regional sales cycle across SMB merchant accounts, from lead qualification and product demonstrations to closures and post-sales operations.
- Drove QR code adoption and merchant onboarding across supermarkets, departmental stores, restaurants, bars, and cafes in assigned territory.
- Grew key accounts through consultative selling, proactive relationship management, and solution-based engagement.
- Handled post-sales operations ensuring smooth merchant activation, issue resolution, and account retention.
Sales Associate - Anarock - Pune, Maharashtra
(2019-02 - 2019-07)
- Engaged prospects, generated new leads, and supported deal closures to consistently meet monthly sales targets.
- Built strong customer rapport and recommended relevant property solutions in a high-volume, high-pressure sales environment.
Sales Trainee - Philips - Ahmedabad, Gujarat
(2018-07 - 2019-01)
- Supported sales teams through market research, competitor analysis, and preparation of sales reports and presentations.
- Assisted with product training, demonstrations, branding, and customer acquisition initiatives.
Education
PGPM / MBA - Marketing - ICFAI Business School (2018)
BBA - Marketing - MIT School of Management, Pune (2016)

