
Nitin Malik
Senior Sales & Business Development Leader
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About
Results-driven Sales and Business Development Leader with 16+ years of experience driving revenue growth, strategic account management, market expansion, and commercial excellence across Healthcare, Life Sciences, Education, Research, Information Services, and Technology-enabled businesses. Proven track record of managing multi-million-dollar portfolios, closing complex strategic agreements, developing strategic partnerships, and delivering sustainable business growth. Experienced in new business acquisition, customer retention, contract negotiations, go-to-market strategy, and executive stakeholder engagement.
Recognized as a Global Top Performer and APAC Top Performer for consistently exceeding business objectives and driving high-impact growth initiatives across diverse markets.
Experience
Regional Sales Manager at WOLTERS KLUWER (2022-06 – Present)
Driving business growth, strategic account development, market expansion, and commercial initiatives across healthcare, research, academic, and institutional segments. Accountable for revenue growth, new business acquisition, customer retention, contract negotiations, and strategic partnership development across North India, West India, and National Key Accounts.
- Led business growth initiatives across North India, West India, and National Key Accounts through targeted market development, strategic account planning, and customer expansion initiatives.
- Managed and expanded a USD 2.5M+ business portfolio across healthcare, academic, research, and institutional customers.
- Closed a USD 2 Million multi-year strategic agreement (5-year term), one of the largest deals in the region.
- Delivered 32 new business wins worth USD 400K in 2025, achieving the highest new sales performance within the team.
- Closed 15 new business agreements worth USD 160K in Q1 2026, emerging as a top-performing sales leader.
- Achieved a 95% customer retention rate through strategic account management and customer engagement.
- Successfully revitalized underperforming business segments through process optimization, structured account planning, and stronger channel engagement.
- Collaborated with cross-functional global teams including product, marketing, customer success, and leadership to execute go-to-market strategies and improve market penetration.
- Managed relationships with CXOs, Medical Directors, Deans, Research Leaders, Procurement Heads, and other key decision-makers across public and private sector organizations.
- Recognized as Global Top Performer (2022) and APAC Top Performer (2024) for outstanding business performance and contribution to regional growth.
Business Development Manager at PEARSON EDUCATION (2019-11 – 2022-05)
Led business development and sales initiatives for Pearson's learning and assessment solutions across academic and institutional customers. Responsible for driving business growth, strengthening market presence, expanding channel partnerships, and driving customer adoption and business growth through consultative and solution-based selling.
- Successfully drove the adoption of learning and assessment solutions across academic and institutional customers.
- Designed and executed strategic sales and go-to-market strategies to support business expansion and revenue growth.
- Built and managed a strong sales pipeline through stakeholder engagement, solution positioning, and consultative selling.
- Conducted market analysis, demand forecasting, and competitive assessments to identify new growth opportunities.
- Strengthened the channel partner ecosystem and improved market penetration through strategic engagement initiatives.
- Collaborated with cross-functional teams to align customer requirements with evolving business and product offerings.
Sales Manager at WILEY INDIA PVT. LTD. (2011-06 – 2019-10)
Managed regional sales operations, business development, and strategic account growth across North India. Played a key role in driving revenue growth, market expansion, customer acquisition, and business development initiatives across the education and professional learning segments.
- Increased regional revenue from INR 10 Million to INR 25 Million, delivering 2.5x business growth.
- Successfully executed go-to-market strategies to support business expansion and revenue growth across institutional customers.
- Expanded market presence through strategic account management and long-term customer engagement.
- Led customer acquisition initiatives to strengthen market visibility and drive business growth.
- Conducted market intelligence and competitive analysis to identify new business opportunities and improve market positioning.
- Developed strong relationships with key stakeholders, resulting in increased customer retention and account expansion.
- Contributed to the growth of digital and subscription-based business through consultative selling and customer engagement.
Account Manager at LIQVID ELEARNING SERVICES PVT. LTD. (2010-10 – 2011-03)
Managed business development, customer onboarding, and implementation activities for learning and assessment solutions across educational institutions. Worked closely with customers to ensure successful deployment, training, adoption, and ongoing account support.
- Developed the higher education market across North India for learning and assessment solutions.
- Conducted workshops, faculty engagement sessions, and training programs to drive customer adoption and engagement.
- Successfully managed implementation, deployment, and customer onboarding activities across institutional accounts.
- Built strong customer relationships through effective account management and post-sales support.
- Collaborated with institutional stakeholders to ensure successful solution adoption and customer satisfaction.
Business Development Executive at PEARSON EDUCATION (2009-05 – 2010-10)
Supported business development and institutional sales initiatives across academic and educational institutions. Focused on new business development, customer engagement, product demonstrations, stakeholder management, and channel support activities.
- Played a key role in expanding business across academic and institutional customers.
- Generated new business opportunities and strengthened institutional outreach through proactive customer engagement.
- Conducted product demonstrations and stakeholder presentations to increase customer awareness and support business growth.
- Awarded "Rising Star of the Year 2010" for exceptional contribution to business growth and market expansion.
Education
MBA in Marketing & Sales – Amity Business School, Amity University (2007 – 2009)
Bachelor of Science in PCM – Chaudhary Charan Singh University (2002 – 2005)