Obulesh Boyapaati

Agriculture professional with over 10 years of experience across Sales Management, Market Development, Dealer Network Expansion, Crop Protection, Crop Nutrition and Fertilizer businesses. Proven track record of driving business growth, developing new channels, leading field teams and successfully commercializing new products across Telangana and Andhra Pradesh markets. Currently working as Area Marketing Manager with NATCO Crop Health Sciences, managing annual business targets of 15–18 Crore across multiple districts.

Successfully transformed territory business from approximately 4 Crore to 10 Crore within a year through channel expansion, dealer development and market penetration initiatives. Experienced in leading large field teams, conducting farmer engagement programs and delivering consistent business growth. Possesses strong expertise in Crop Protection (CP), Crop Nutrition (CN), Fertilizers, Product Launches, Territory Development and Sales Leadership.

Area Marketing Manager - NATCO Crop Health Sciences - Vikarabad, Mahabubnagar, Kurnool and Nalgonda districts

(2025-01)

• Responsible for business operations across Vikarabad, Mahabubnagar, Kurnool and Nalgonda districts.
• Managing annual business target of 15–18 Crore across Crop Protection, Crop Nutrition and Fertilizer portfolios.
• Increased territory business from approximately 4 Crore to 10 Crore through strategic market expansion.
• Developed and activated 100+ new channel partners in previously untapped markets.
• Led successful market penetration initiatives for products such as Glang, Astor, Matgen, Matgen Pro and Natgligo.
• Directly managing 5 Territory Managers and indirectly supervising 25+ field personnel.
• Conducting dealer development programs, farmer meetings and market activation campaigns.
• Reporting to South Head Sales.

Senior Territory Manager - Syngenta India Pvt. Ltd. - Anantapur district

(2022-01 - 2025-01)

• Managed Crop Protection business across Anantapur district.
• Responsible for sales growth, market development and dealer management.
• Successfully deployed products including Simodia, Paceva and Miravis Duo.
• Conducted large-scale farmer meetings, demonstrations and demand generation activities.
• Achieved territory growth targets through distributor and dealer network development.

Senior Territory Manager - SWAL Corporation Ltd. - Guntur

(2021-01 - 2022-01)

• Managed Guntur territory for Crop Protection and Fertilizer portfolio.
• Responsible for dealer development and sales growth.
• Conducted farmer engagement programs and demand generation activities.
• Strengthened channel network and improved market coverage.

Senior Sales Executive - Rallis India Ltd. - Kurnool

(2018-01 - 2021-01)

• Managed Kurnool district and surrounding markets.
• Responsible for sales and marketing operations.
• Conducted field demonstrations, dealer meetings and farmer campaigns.
• Expanded dealer network and increased market penetration.

Sales Officer - Godrej Agrovet Ltd. - Nizamabad, Telangana

(2017-01 - 2018-01)

• Managed Nizamabad territory in Telangana.
• Generated approximately 3 Crore business through dealer-led sales.
• Responsible for distributor management and dealer servicing.
• Executed market development initiatives and sales promotions.

Field Marketing Officer - ADAMA India - Khammam and Bhadrachalam

(2015-01 - 2017-01)

• Managed Khammam and Bhadrachalam territories.
• Conducted Jeep Campaigns, farmer meetings and product demonstrations.
• Supported market development and product awareness activities.
• Promoted agrochemical portfolio through grassroots engagement.

B.Sc. - Agriculture - Acharya N.G. Ranga Agricultural College, Mahanandi, Kurnool (ANGRAU) (2015)

Intermediate (XII) - A.P.R. Junior College, Chittoor (2010)

SSC (X) - S.S.B.G. ZP High School, Kokkaracheddu, Kurnool (2008)