Rajesh Khokhar
Area Sales Manager | Analytical & Life Sciences Instruments
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About
Strategic and results-oriented Sales Leader with over 12 years of progressive experience in the analytical and life sciences instrumentation industry. Demonstrates a strong track record of driving regional sales growth, expanding market presence, and managing high-value client portfolios across North India. Expert in end-to-end sales cycle management, from lead generation and technical consultation to negotiation and deal closure.
Adept at building and nurturing relationships with government organizations, pharmaceutical companies, and research institutions, ensuring long-term business partnerships and repeat revenue. Known for leading high-performing teams, optimizing territory performance, and aligning sales strategies with organizational goals. Combines technical expertise with commercial acumen to deliver customized solutions in competitive and evolving markets.
Experience
Area Manager at Spincotech Pvt. Ltd. (2024-05 – Present)
- Managing sales operations across NCR, Rajasthan, Haryana, and Uttarakhand.
- Leading a team to achieve regional sales targets and KPIs.
- Developing and executing territory sales strategies and forecasting plans.
- Handling pipeline management and strategic account development.
- Managing complete sales cycle: lead generation → proposal → negotiation → closure.
- Expanding presence in Markets.
- Maintaining strong client relationships to ensure repeat business.
Sales Manager at Biogentek BG (I) Pvt. Ltd. (2021-10 – 2024-05)
- Managed Pan India sales operations for analytical & Life Sciences instruments.
- Led cross-functional teams to achieve consistent revenue growth.
- Built and expanded dealer and distributor network across India.
- Worked closely with global principals and international brands.
- Developed targeted strategies to improve market penetration and sales conversion.
- Strengthened relationships with government, pharma, and research clients.
Senior Sales Executive at Biogentek BG (I) Pvt. Ltd. (2018-11 – 2021-10)
- Managed dealer network across North India (Punjab, Haryana, Himachal, Uttarakhand).
- Handled government tenders and procurement via GeM Portal.
- Generated new business leads and converted them into sales.
- Monitored payment cycles and ensured timely collections.
- Delivered technical presentations and product demonstrations.
- Achieved consistent sales growth in assigned regions.
Sales Executive at Biogentek BG (I) Pvt. Ltd. (2016-07 – 2018-11)
- Looking after for the sales operation in North assigned territory.
- Sale revenue generation from GC, GC-MS, HPLC, Gas Generator.
Service Engineer at Biogentek BG (I) Pvt. Ltd. (2015-08 – 2016-07)
- Installation, commissioning, and training on biotech and lab equipment.
- Performed IQ/OQ validation, calibration, and preventive maintenance.
- Supported instruments including incubators, fermenters, and lab systems.
- Ensured high customer satisfaction through timely service delivery.
Fiber Engineer at Reliance JIO 4G Project
Earlier Experience - 2 Years
- Worked on telecom infrastructure deployment and maintenance.
- Gained hands-on experience in field operations and network setup.
Education
B.Tech in Electronics & Communication Engineering – Kurukshetra University
Diploma in Electronics & Communication Engineering – Haryana State Board
10+2 – National Institute of Open Schooling
10th – Haryana Board