Rajesh Kumar
Senior Product Designer | UX Strategist | UI/UX Lead | Design Systems Specialist
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About
Senior Product Designer and UX Strategist with 7+ years of specialized UI/UX experience and 15+ years in digital design, product experiences, and creative leadership. Expertise in Product Design, UX Strategy, User Research, Design Systems, Accessibility, and Enterprise Applications across SaaS, EdTech, Healthcare, and Digital Platforms. Demonstrated success designing scalable user experiences for products serving 50,000+ users while improving adoption, engagement, usability, accessibility, and operational efficiency.
Experienced in leading cross-functional collaboration among Product Managers, Engineering Teams, Business Stakeholders, and Executive Leadership to deliver customer-centric digital solutions aligned with business goals. Passionate about solving complex problems through research-driven design, design thinking, data-informed decision-making, and continuous product optimization.
Experience
UI/UX Designer at PeopleOne Technology Pvt. Ltd (2024-03 – 2025-05)
Led UX strategy and product design for a next-generation Learning Management System serving 50,000+ users.
- Conducted user research, usability testing, stakeholder workshops, and design discovery activities.
- Improved user satisfaction by 25% through workflow optimization and user-centered design improvements.
- Increased feature adoption by 32% using research-driven design decisions.
- Reduced customer support requests by 18% through improved information architecture and onboarding experiences.
- Collaborated with Product Managers and Engineering teams to reduce delivery cycles by 35%.
- Established reusable design patterns and scalable UI standards to improve consistency across products.
UI/UX Consultant (Freelance) at ZESTECHWNO (2022-09 – 2024-03)
Delivered end-to-end UX and product design solutions for Healthcare, Education, SaaS, and E-Commerce platforms.
- Increased mobile engagement by 45% through responsive design and mobile-first optimization strategies.
- Conducted journey mapping, usability audits, and heuristic evaluations that improved retention by 20%.
- Designed scalable component libraries and design systems reducing design debt by 25%.
- Facilitated stakeholder workshops and translated business requirements into user-centered product experiences.
- Executed usability testing and A/B testing programs to continuously improve product performance.
UI/UX Designer at Telth Care (2022-04 – 2022-08)
Redesigned healthcare application workflows to improve efficiency and adoption.
- Increased platform adoption by 23%.
- Reduced onboarding time by 30%.
- Achieved 95% accessibility compliance through WCAG-focused design improvements.
- Conducted user testing and validation sessions resulting in a 15% improvement in task completion rates.
- Collaborated with engineering and product teams to ensure successful implementation.
Creative Team Lead at Social Tribes (2020-07 – 2021-12)
Directed creative strategy and user experience initiatives across digital campaigns and marketing platforms.
- Increased engagement by 18% and click-through rates by 22%.
- Led collaboration among design, marketing, and development teams.
- Established performance-driven design workflows supported by testing and analytics.
- Delivered responsive digital experiences across multiple channels and devices.
Team Lead – Design at Rapid Acceleration Partners (2015-11 – 2020-07)
Led UX strategy and design execution for enterprise SaaS and AI-driven digital products.
- Improved workflow efficiency and customer satisfaction metrics by 28%.
- Built and governed a centralized design system reducing design effort by 40%.
- Introduced automation and process improvements that reduced production time by 11%.
- Mentored designers and promoted design best practices across teams.
- Partnered with business stakeholders to align user experience initiatives with organizational goals.
Product & Digital Experience Designer at Xerago | PreMedia Global | Exeter Premedia | Nittany Creative | Gantec Publishing (2007 – 2015)
Designed customer-facing digital experiences, web platforms, and enterprise applications serving diverse global audiences.
- Created user flows, wireframes, prototypes, and visual designs that improved usability, accessibility, and engagement.
- Worked closely with development teams to translate business requirements into intuitive user experiences and functional interfaces.
- Participated in design reviews, stakeholder discussions, and iterative improvement cycles to enhance product quality.
- Developed scalable design standards and reusable UI patterns that supported consistency across multiple products and projects.
- Supported end-to-end product delivery from concept exploration through implementation and production support.
- Built foundational expertise in interaction design, information architecture, responsive design, and digital product development.
Education
Bachelor of Business Administration in BBA – University of Madras (2007 – 2010)
Diploma in Automobile Engineering – Brilliant Industrial Training Institute (2005 – 2006)


