Saheli Roy

Dynamic Public Relations and Social Media expert with a postgraduate background in Journalism and Mass Communication. Possesses expertise in graphic design, video editing, and content writing, with a keen eye for storytelling and audience engagement. Actively associated with an international organization for over a year, managing programs, overseeing social media strategies, conducting cultural projects, and handling proofreading and editing tasks.

Adept at developing compelling communication strategies, enhancing brand visibility, and driving audience engagement through creative and data-driven approaches.

Academic Content Writer - Bangla Worldwide

(2025-07 - 2026-01)

• Prepared research proposals, case studies, assignments for undergraduate and MBA students across various subjects.
• Wrote project reports following academic guidelines.
• Developed well-structured study materials and academic solutions to support students' learning.
• Conducted basic research and analysis content to ensure accuracy and quality in academic writing.
• Proofed academic assignments for managing clarity, grammar, and proper formatting.
• Delivered plagiarism free original academic content with deadlines.

Public Relation Associate - Times Bangla

(2025-04 - 2025-06)

• Lead and manage a team of 5 Public Relations interns, ensuring seamless coordination with cross-functional departments to drive consistent and effective communication strategies.
• Conduct in-depth research and proactively implement innovative initiatives aimed at expanding the organization's network and enhancing brand promotion across targeted markets.
• Oversee and execute a variety of high-impact projects spanning the educational, industrial, and media sectors, ensuring alignment with organizational goals.
• Drive strategic decision-making processes focused on long-term organizational growth, aligning departmental goals with the overarching mission and vision of the company.

Intern - Bangla Worldwide

(2024-03 - 2025-03)

• Handled website updates and managed social media platforms by creating, scheduling, and analyzing content to enhance online presence.
• Responsible for writing, editing, and publishing daily articles and news updates, ensuring timely and accurate information dissemination.
• Managed proofreading, editing, and designing of the magazine Sarad Sahitya, maintaining content quality and visual appeal.
• Planned and executed conferences, seminars, and cultural events, ensuring seamless coordination and successful delivery.
• Lead and coordinated teams for various cultural projects, ensuring smooth execution and collaboration among departments.

PR & Social Worker - Offline Organization

(2018-03)

• Developed innovative ideas and solutions to support and enhance social work initiatives. Conducted visits to rural and underprivileged areas to promote social and health awareness, ensuring impactful community development.
• Organized donation drives and strategically planned the utilization of funds for various social welfare activities.
• Managed social media platforms for effective communication, promotion, and outreach of social programs.

Bengali Content Head - LaughaLaughi

(2018-07 - 2023-07)

• Responsible for writing daily articles and creating engaging content for social media to enhance audience engagement.
• Lead and managed a team of 15 Bengali content writers as the Head of the Department, ensuring quality content delivery and efficient workflow.
• Ensured accuracy, clarity, and consistency in all written materials through meticulous proofreading and editing.
• Planned and conducted workshops to enhance team skills, foster creativity, and promote knowledge sharing.
• Spearheaded new initiatives and projects by introducing innovative ideas to drive engagement and organizational growth.

M.A.

• Journalism & Mass-Communication - Rabindra Bharati University (R.B.U) (2022 - 2024)

B.A.

• Journalism & Mass-Communication - Women's College Calcutta, Calcutta University (2019 - 2022)

Higher Secondary (12th) - NabagramHiralalPaul Balika Vidyalaya, Hooghly (2019)

Secondary (10th) - NabagramHiralalPaul Balika Vidyalaya, Hooghly (2017)