Saud Akhtar
Senior Digital Marketing Specialist | AI SEO | Growth Marketing
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About
Results-driven Senior Digital Marketing Specialist with 6+ years of experience in SEO, Paid Media, and full-funnel growth strategies. Specialized in building AI-driven SEO, integrating AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to enhance visibility across Google SGE, ChatGPT, and AI-powered search platforms. Proven track record of increasing organic traffic, improving rankings, and driving high-quality conversions for US and international businesses.
Skilled in technical SEO, performance marketing, and data-driven optimization with a strong focus on future-ready search strategies.
Experience
Senior SEO Specialist / Digital Marketing Lead - Central Park Boxing - USA – Remote
(2024-01)
- Led end-to-end digital marketing and SEO strategy for a US-based fitness brand
- Architected an AI-driven SEO, integrating AEO and GEO for AI search visibility
- Optimized content for AI-generated search results, including Google SGE and conversational AI platforms
- Increased organic traffic and keyword rankings using advanced SEO strategies
- Improved brand visibility in featured snippets, zero-click searches, and voice search results
- Managed and scaled Google Ads & Meta Ads campaigns for lead generation
- Enhanced Core Web Vitals and technical SEO performance
- Built high-converting landing pages and marketing funnels
- Leveraged GA4, GSC, SEMrush, and Ahrefs for performance tracking
- Collaborated with content teams to create intent-driven, AI-optimized content strategies
SEO Expert - H.R. International
(2022-12 - 2024-01)
- Executed SEO strategies for multiple international business websites
- Conducted technical audits and resolved critical SEO issues
- Improved website structure, crawlability, and indexing
- Collaborated with content and link-building teams for growth
- Delivered performance insights using analytics tools
SEO Executive - Code Craft Crew
(2021-10 - 2022-12)
- Performed keyword research and competitor analysis
- Implemented on-page SEO and technical improvements
- Increased organic traffic by ~50% across projects
- Created SEO reports and performance dashboards
SEO Executive - MotorBHP
(2020-02 - 2021-08)
- Managed SEO for automotive content and category pages
- Improved rankings through internal linking and content optimization
- Worked closely with content teams to align SEO strategy
Junior SEO Executive - AMSSOFTECH
(2019-05 - 2020-01)
- Supported SEO campaigns and off-page activities
- Conducted keyword research and basic audits
- Built strong foundational SEO knowledge
Education
Bachelor of Engineering - Computer Science - Mangalam School of Management & Technology (2020 - 2022)
Diploma - Electronics Engineering - Jamia Millia Islamia (2016 - 2019)