Saud Akhtar

Results-driven Senior Digital Marketing Specialist with 6+ years of experience in SEO, Paid Media, and full-funnel growth strategies. Specialized in building AI-driven SEO, integrating AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) to enhance visibility across Google SGE, ChatGPT, and AI-powered search platforms. Proven track record of increasing organic traffic, improving rankings, and driving high-quality conversions for US and international businesses.

Skilled in technical SEO, performance marketing, and data-driven optimization with a strong focus on future-ready search strategies.

Senior SEO Specialist / Digital Marketing Lead - Central Park Boxing - USA – Remote

(2024-01)

• Led end-to-end digital marketing and SEO strategy for a US-based fitness brand
• Architected an AI-driven SEO, integrating AEO and GEO for AI search visibility
• Optimized content for AI-generated search results, including Google SGE and conversational AI platforms
• Increased organic traffic and keyword rankings using advanced SEO strategies
• Improved brand visibility in featured snippets, zero-click searches, and voice search results
• Managed and scaled Google Ads & Meta Ads campaigns for lead generation
• Enhanced Core Web Vitals and technical SEO performance
• Built high-converting landing pages and marketing funnels
• Leveraged GA4, GSC, SEMrush, and Ahrefs for performance tracking
• Collaborated with content teams to create intent-driven, AI-optimized content strategies

SEO Expert - H.R. International

(2022-12 - 2024-01)

• Executed SEO strategies for multiple international business websites
• Conducted technical audits and resolved critical SEO issues
• Improved website structure, crawlability, and indexing
• Collaborated with content and link-building teams for growth
• Delivered performance insights using analytics tools

SEO Executive - Code Craft Crew

(2021-10 - 2022-12)

• Performed keyword research and competitor analysis
• Implemented on-page SEO and technical improvements
• Increased organic traffic by ~50% across projects
• Created SEO reports and performance dashboards

SEO Executive - MotorBHP

(2020-02 - 2021-08)

• Managed SEO for automotive content and category pages
• Improved rankings through internal linking and content optimization
• Worked closely with content teams to align SEO strategy

Junior SEO Executive - AMSSOFTECH

(2019-05 - 2020-01)

• Supported SEO campaigns and off-page activities
• Conducted keyword research and basic audits
• Built strong foundational SEO knowledge

Bachelor of Engineering - Computer Science - Mangalam School of Management & Technology (2020 - 2022)

Diploma - Electronics Engineering - Jamia Millia Islamia (2016 - 2019)