Shivani

Results-driven Marketing & Communications professional with 3+ years of experience at The Times of India and The Hindu, delivering integrated marketing campaigns, strengthening client relationships, and driving business growth. Proven track record of generating ₹10L in new business, achieving 79.6% of annual revenue targets, and managing multi-vertical client portfolios. Passionate about creating impactful brand experiences through strategic communication and cross-functional collaboration.

Assistant Manager – Marketing & Response at THE TIMES OF INDIA (2025-04 – Present)

• Generated ₹10L in new business by identifying growth opportunities, acquiring new clients, and nurturing long-term relationships.
• Managed a diverse client portfolio across six industry verticals, acting as the primary point of contact from onboarding to campaign execution.
• Collaborated with editorial, design, and digital teams to deliver integrated marketing campaigns with consistent brand messaging.
• Maintained brand consistency across print and digital platforms while contributing to 79.6% achievement of annual revenue targets.

Marketing & Sales Executive at THE HINDU (2023-06 – 2025-04)

• Coordinated integrated marketing campaigns with theatre chains, agencies, and third-party vendors across multiple markets.
• Ensured brand consistency across print, digital, and outdoor advertising.
• Supported audience engagement initiatives that enhanced campaign reach and effectiveness.

Marketing & Sales Intern at CUBE CINEMAS (2022-06 – 2022-08)

• Assisted in planning and executing promotional campaigns across theatre properties.
• Supported campaign tracking, client communication, and cross-functional coordination.

M.A. in Communication – M.O.P. VAISHNAV COLLEGE FOR WOMEN (2021 – 2023)

B.A. in English Literature – SHASUN JAIN COLLEGE (2018 – 2021)