Sonali Agarwal

Marketing Head | Project Manager | Digital Strategy

Talent

AgraMember since September 1, 2026

Digital marketingSprint planningAzureCI/CD.NET CoreAngularMicroservicesCross-functional team leadershipCode reviewsAzure Data FactoryAzure DevOpsASP.NETC#SQL ServerJavaOracleAngularJSReduxJavaScriptMS Azure ADHIPAA-compliant healthcare

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Digital marketingSprint planningAzureCI/CD.NET Core

About

Results-driven IT professional with 20 years of experience spanning software development, digital marketing, and cross-functional team leadership. Currently serving as Project Manager & Tech Lead at TaapSoft LLC, overseeing end-to-end delivery of SaaS and digital-marketing products. Holds a Post Graduate Diploma in Business Management (Finance & Marketing) from Symbiosis Institute (2023), bridging deep technical fluency with strategic marketing thinking.

Proven ability to manage stakeholder relationships, lead Agile teams, drive go-to-market initiatives, and deliver complex projects on time and within budget across healthcare, e-commerce, and digital-marketing domains.

Experience

Project Manager | Tech Lead — Digital Marketing & SaaS Products at TaapSoft LLC (2023-02 – Present)

Own the full product lifecycle for digital-marketing and SaaS platforms — from requirements gathering and roadmap definition through release and post-launch measurement.
Act as primary liaison between business stakeholders, designers, and engineering teams, translating marketing goals into actionable technical specifications and measurable KPIs.
Oversee digital-marketing delivery pipelines (SEO strategy, campaign tracking, analytics integrations), coordinating with marketing teams to ensure on-brand, data-driven outcomes.
Enforce engineering quality standards (code reviews, security audits, automated testing) across full-stack.NET Core / Angular teams, driving down post-release defects.
Lead Agile ceremonies (sprint planning, retrospectives, stand-ups), maintaining a consistent on-time release cadence and transparent stakeholder reporting.

Senior.NET Core Developer at Trios Healthcare (2022-04 – 2023-01)

Led migration of a legacy healthcare platform to Angular +.NET Core 6.0 microservices, improving system reliability and scalability.
Managed and mentored an offshore team of 8 engineers with daily code reviews, ensuring quality and knowledge transfer.
Architected Azure DevOps CI/CD pipelines across Dev, QA, and Production environments, accelerating release cycles.
Designed secure RESTful Web APIs on MS Azure AD for HIPAA-compliant healthcare workloads.

Senior Angular /.NET Core Developer at TaapSoft LLC (2017-04 – 2022-03)

Architected microservices using.NET Core (4.7 / 5.0 / 6.0) and built Azure Data Factory pipelines to ingest multi-format data, powering analytics and reporting dashboards.
Built high-performance single-page e-commerce applications using Angular, Redux, and modern JavaScript, improving user engagement and site performance metrics.
Contributed to Agile sprint planning, retrospectives, and velocity tracking in a fast-paced product environment.

Software Developer —.NET / AngularJS at Kimbly.in (2010-06 – 2017-03)

Delivered enterprise web and desktop applications (Hotel Management, Big Bazaar retail platform), gaining end-to-end product delivery experience.
Designed and optimised SQL Server stored procedures, triggers, and views to support complex business logic.

Web Developer —.NET / JSON at SigmaSolve LLC (2009-01 – 2010-03)

Developed responsive ASP.NET web applications for multiple client-facing products; gained strong grounding in full-stack development and client communication.

Technical Instructor — C#, ASP.NET, Java at Aptech Center (2007-03 – 2009-01)

Delivered corporate workshops and classroom training in ASP.NET, C#, SQL Server, Java, and Oracle across three cities; built communication, curriculum design, and presentation skills directly applicable to marketing and management roles.