Tanay Harsh
CRM Executive | Real Estate CRM & Post-Sales Operations
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About
Real Estate CRM professional with hands-on experience managing bookings, registrations, post-sales operations, customer documentation, collections coordination and CRM reporting. Managed 200+ booking processes and 120+ registrations, supporting approximately ₹15.5–15.8 Cr in net registration collections based on a ₹1.7 Cr average ticket size and 10% registration collection. Coordinate with Sales, Legal and Accounts teams to drive timely documentation, customer servicing and transaction closure.
Experience
CRM Executive - Runwal Realty - Thane, Maharashtra
(2026-01)
- Accomplished end-to-end post-sales transaction closure, as measured by 200+ booking processes and 120+ registrations managed across the full customer lifecycle, by executing accurate CRM data entry and coordinating documentation with Sales, Legal, and Accounts teams.
- Accomplished ₹15.5–15.8 Cr in net registration collections, as measured by tracking against a ₹1.7 Cr average ticket size at a 10% registration collection rate, by driving timely customer follow-ups on demand letters, payment receipts, and pending documentation.
- Accomplished audit-ready, error-free transaction records, as measured by consistent maintenance of customer files across CRM systems, by processing Allotment Letters, Builder Buyer Agreements (BBA), and resale transfer documents.
- Accomplished faster post-sales query resolution, as measured by consistent turnaround on customer requests via calls and email, by coordinating cross-functional solutions with internal stakeholders and escalation points.
- Accomplished improved pipeline visibility for leadership, as measured by regularly published MIS and DSR reports, by tracking booking, registration, and collections activity end-to-end.
- Accomplished measurable team impact, as measured by two Reward & Recognition awards, by consistently meeting documentation, coordination, and collection targets.
CRM & Sales Intern - Indrajeets iQuanta Edu Services - Remote
(2025-05 - 2025-09)
- Accomplished high-volume lead engagement, as measured by 200+ daily inbound/outbound calls, by running structured follow-ups and customer communication for enrolment enquiries.
- Accomplished stronger conversion tracking, as measured by MIS reports on lead status and follow-up outcomes, by operating iSales CRM and Callyzer to monitor the lead funnel.
- Accomplished support toward weekly business targets, as measured by consistent lead-generation output, by coordinating qualified lead handoffs with the sales team.
Education
MBA / PGDM - Marketing - ITM Business School, Navi Mumbai (2024 - 2026)
BBA / BMS - Management - A.N. College, Patna
Class XII - CBSE
