Fractional CMO | GTM Enablement | Marketing & Sale
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Fractional CMO who helps founders get GTM clarity and traction—defining ICP, positioning, and messaging; choosing the right channels; launching campaigns; and building a funnel that turns interest into qualified conversations and pipeline.
Leads the operating cadence end-to-end: prioritizing what to test, allocating spend, setting up funnel and CRM discipline, building proof assets (case studies, audits, before/after stories), launching campaigns, and shutting down what isn’t working fast—in close alignment with sales.
Brings enterprise GTM discipline from VMware (pricing and quote velocity, segmentation, lifecycle thinking) combined with practical startup execution (HubSpot/Zoho, inbound + outbound, AI-assisted speed) to move faster with small teams and imperfect data.
Over the last 3 years, strengthened this foundation by applying GenAI-assisted content and enablement, and agent-based GTM workflows, to accelerate GTM planning, experimentation, and execution—without compromising governance, compliance, or ROI discipline.
MCA (Master of Computer Applications) – DOEACC B Level, 2004
