Vijaya Lekshmi.M

Dynamic sales executive with proven ability to generate leads, close deals, and drive revenue growth in IT and digital marketing services. Experienced in client handling, CRM consulting, and strategic sales planning. Currently up-skilling in cybersecurity to enhance knowledge in secure and scalable business solutions.

Senior Business Development Executive - Global Trendz

(2025-12)

• Identify and generate leads, initiate calls, and clearly present IT & DigitalMarketing services (SEO, SMM, Google Ads, Meta Ads, Web Design & Development).
• Understand client needs, explain CRM solutions with comparisons, and conduct meetings to propose tailored strategies.
• Prepare and share quotations, close deals, and manage end-to-end project execution until successful delivery.

Business Development Executive - Canadian Crystalline Water India Ltd

(2023-10 - 2025-10)

• Form and maintain relationships with clients, both current and potential. Develop client relationships through strategic communication to identify opportunities and close sales effectively.
• Develop new leads and contacts to grow the business. Also, make cold calls both domestically and internationally, and follow up via email and Whats-app.
• Communicate with clients. This includes cold calling prospects, maintaining long-term relationships, and sharing ideas and knowledge.
• Create and implement sales plans to meet or exceed sales goals. Improve pipeline performance to achieve sales target.
• Form and maintain relationships with clients, both current and potential.

Finance Executive - Canadian Crystalline Water India Ltd

(2024-02 - 2024-07)

• Managing the daily attendance, production, and payroll of the South and North Taj Hotels' bottling plant operators, ensuring accurate record-keeping.
• Calculating the monthly salary for bottling plant operators at each hotel, considering factors like attendance, production, and performance.
• Calculating Overtime (OT) hours worked.

MBA - Logistics & Supply Chain Management - University of Madras (2023 - 2025)

Bachelor of Commerce - Accounting and Finance - Dr. MGR Janaki College of Arts & Science for Women (2020 - 2023)