Chief Operating Officer (COO), Customer Experience & Business Transformation Executive, Enterprise Operations Leader
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Senior business executive with 25+ years of experience leading high-growth businesses across fintech, manufacturing, consumer products and global operations. Proven track record of scaling businesses, driving revenue growth, building strategic partnerships, leading cross-functional organizations and operating in regulated environments. Experienced in business transformation, digital platforms, governance, compliance, market expansion and executive stakeholder management across India and international markets.
Chief Operating Officer (COO) at Stellar Limited (2024-07 – Present)
Oversee operational governance and drive profitability through strategic initiatives and performance management across global functions. Foster cross-functional collaboration among Sales, Operations, Procurement, Supply Chain, and Product Management to enhance efficiency and scalability. Spearhead business transformation programs, streamlining processes and cultivating a culture of continuous improvement.
Direct enterprise-wide CRM implementation, redesigning business processes and enhancing operational visibility.
Principal Consultant at CIEL HR (2023-12 – Present)
Advised organisations on leadership hiring and spearheaded business transformation and operational structuring initiatives. Drove projects to enhance operational efficiency and guided leadership teams in restructuring for optimal performance. Implemented strategies focused on sustainable growth and process improvement.
Chief Business Officer at E-Revbay Private Limited (2022-01 – 2023-12)
Directed strategic business operations and growth initiatives, establishing scalable frameworks and enhancing cross-functional execution in a high-growth fintech startup. Drove revenue growth through market expansion, strategic partnerships, and process optimization. Championed business transformation initiatives that improved operational capabilities, elevated customer experience, and facilitated sustainable scale.
Head – EXIM, Global Logistics & Operations at Aditya Birla Group (2014-07 – 2018-12)
Oversaw export, import, and logistics operations for multiple manufacturing units, enhancing process efficiency and compliance. Streamlined supply chain processes across eight facilities to improve coordination. Managed end-to-end regulatory compliance for exports and imports, ensuring adherence to customs and trade documentation requirements.
Business Head – Consumer Products at Aditya Birla Group (2009-01 – 2014-06)
Directed comprehensive business operations encompassing Sales, Marketing, Distribution, and Profitability, achieving substantial growth and market expansion. Formulated and implemented Go-to-Market strategies, leading successful product launches and broadening business reach. Cultivated key account relationships and exports, enhancing partnerships and boosting revenue. Supervised large operational teams, streamlining processes for improved efficiency and profitability.
Regional Manager – Sales & Marketing at Aditya Birla Group (2004-07 – 2008-12)
Oversaw regional sales operations, emphasising distributor development and market expansion. Drove strategic sales initiatives to capture market share and enhance brand visibility. Cultivated and reinforced distributor networks to facilitate growth and improve performance.
Area Manager – Sales & Marketing at Aditya Birla Group (2002-01 – 2004-06)
Oversaw sales and marketing operations for designated territory, driving growth and expanding channels. Enhanced customer engagement through targeted strategies and initiatives. Collaborated with cross-functional teams to align objectives and ensure effective execution.
Area Sales Executive at The Coca-Cola Company (1999-01 – 2002-12)
Directed sales operations and strengthened distributor partnerships to drive territory expansion and growth. Optimized distributor networks and aligned sales strategies to enhance revenue. Implemented targeted growth initiatives and managed relationships to elevate market presence.
Sales Executive at Cadbury Schweppes (1998-06 – 1999-06)
Oversaw frontline sales and distribution operations, optimising processes to enhance revenue growth in competitive markets. Developed and executed strategic plans to improve market penetration and drive sales performance. Focused on increasing efficiency through effective distribution management.
Executive - Senior Management Program – Indian Institute of Management, Calcutta
MBA in Marketing – Punjabi University
B.Sc. in Mathematics – Panjab University