Key Account Manager | Modern Trade
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Results-driven sales professional with extensive experience in Modern Trade and Key Account Management across North India. Delivered 75% YoY sales growth through strategic account management, retail execution, and team leadership. Experienced in managing key retail partnerships, driving revenue growth, and leading field teams to achieve business objectives.
Territory Manager (North Region) - Hafele India - New Delhi, India
(2023-09)
Manage Modern Trade sales operations for Built-in and Small Domestic Appliances across North India. Handle key accounts including Vijay Sales, Reliance Digital, and LuLu. Deliver business growth through promotions, merchandising, and channel development. Lead 30 off-roll and 2 on-roll team members across the region. Monitor counter share, SKU productivity, inventory aging, and retail performance. Train promoters and retail staff to improve conversion and customer experience.
Territory Sales Representative - BSH Home Appliances (Bosch & Siemens) - New Delhi, India
(2022-06 - 2023-09)
Managed Small Domestic Appliances business across Delhi/NCR. Handled Modern Trade and General Trade channels. Achieved monthly sales targets and expanded channel presence. Conducted product demonstrations and retailer training programs.
Business Development Intern - Whirlpool Corporation - Gurugram, India
(2019-05 - 2019-06)
MBA - Marketing & Human Resource - Amity University
Bachelor of Commerce - University of Lucknow