Geoffrey Chituyi
Sales and Business Development Leader
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About
Results-driven Sales and Business Development Leader with 14+ years of experience delivering revenue growth, market expansion, strategic partnerships, and enterprise account success across East Africa. Proven track record of exceeding sales targets, developing high-value customer relationships, and executing go-to-market strategies that drive sustainable business growth. Skilled in consultative selling, complex negotiations, key account management, channel development, and stakeholder engagement.
Recognized for building strong partner networks, unlocking new market opportunities, and leading sales initiatives from prospecting through contract closure and account growth. A commercially astute leader with a passion for turning opportunities into long-term business value.
Experience
Business Development Manager - JOB-BASE LTD - East Africa
(2019-05)
Lead commercial growth initiatives, business development, strategic partnerships, and market expansion efforts across East Africa for a leading management consultancy.
- Increased company revenue by over 250% within one year through strategic sales leadership.
- Introduced six new revenue-generating business solutions that expanded market reach and profitability.
- Established successful dealership and agency partnerships throughout East Africa.
- Led customer experience and commercial excellence training programs for staff, dealers, and agents.
- Successfully repositioned the company towards a corporate client acquisition model, resulting in significantly increased sales volumes.
Financial Advisor & Business Development Specialist - CYTONN INVESTMENTS
(2016-01 - 2019-04)
Managed client acquisition, strategic partnerships, investment advisory services, and relationship management activities for individual and institutional investors.
- Increased strategic partnership network from fewer than 200 to over 2,900 monthly partners, significantly supporting fundraising and business growth objectives.
Sales Team Leader - KCB BANK KENYA - Central Kenya
(2012-01 - 2015-12)
Led sales operations, business development initiatives, customer acquisition programs, and team performance management across the region.
- Awarded Best Sales Team Leader in Central Kenya for three consecutive years.
- Increased branch sales by 100% within six months of assuming leadership responsibilities.
- Delivered loan sales worth KES 7.2 billion against a target of KES 4.5 billion over a three-year period.
- Promoted to Team Leader after only six months due to exceptional sales performance.
Sales Administrator - BAUS OPTICAL
(2011-01 - 2011-12)
Supported business growth through customer acquisition, sales administration, market research, and sales team development.
- Developed and implemented successful market expansion strategies.
- Delivered impactful business presentations that improved customer acquisition.
- Contributed to innovative marketing campaigns that increased brand visibility and sales performance.
Education
MBA - International Marketing - INSEAD Business School (2019)
Bachelor of Science (BSc) - Biotechnology - Kenyatta University (2011)

