Joel Durston

In 2025 won awards in our employee awards for Team Player, Most Knowledgeable, and Company MVP. Key player in bringing to market our campaigns, costing 3,000 to 5,000 Euro. Delivered hundreds of these campaigns to happy customers.

Manage social media accounts followed by about half a million people. Organically built an Instagram account from 0 to 11,000 followers in a few years. Voted by colleagues onto and represent our Working Environment Committee.

Started the sport of racketlon (table tennis, badminton, squash, and tennis) in Norway and was President for four years (I am still involved). Held several tournaments, including two international tournaments, with 45 and 50 players respectively, from about 14 countries each. Best scores in two of the three metrics of any international tournament in 2023.

Qualified journalist with an NCTJ, including 100wpm shorthand pass in the first-to-test group of candidates. Reported from the Canary Wharf Squash Classic five years in a row, the Squash World Championships, Twickenham, and Boodles tennis tournament.

Marketing Manager at Oche (2026-01 – Present)

• Responsible for marketing of five Oche venues worldwide.
• Controlled advertising budget of thousands of dollars on Meta Ads, started LinkedIn advertising, developed and monitored campaigns.
• Developed ideas and strategies for venues and started LinkedIn pages for all.
• Gave training to new employees at Oche Oslo.
• Contributed to general business strategy, and finances when boss was OOO.
• Gave statistics and insights to the board.
• Organised social events as part of the social committee.

Content Manager at Keystone Education Group (2018-01 – 2026-01)

• Managed student-facing news and marketing for the company.
• Ran lead generation campaigns which generated on average 50 to 1,000 leads per campaign, and developed and marketed this product.
• Managed many social media accounts.
• Generated news ideas and saw through to publication.
• Communicated with clients and colleagues, supporting the sales process.
• Managed and supported the editorial team, by editing and publishing articles.
• Created bespoke social media campaigns and articles for clients.
• Contributed to broader business plans and for our content, SEO, company strategy, and the design/redesign of our websites.
• Worked on the social committee, organising fun teambuilding activities.

Nightshift Editor at Cision (2012-01 – 2018-01)

Analysed the national press for this leading PR and journalism firm, to the exacting requirements of clients and on tight deadlines, sourcing the most relevant articles for them based on their needs and writing about these.

Sub-editor at The Non-League Paper (2012-01 – 2018-01)

• Frequent Saturday shifts at this national, weekly football paper.
• Proofed and edited copy from reporters covering non-league football all over the UK – proofreading, writing headlines, doing captions and generally ensuring a professional style, all to very tight deadlines.

Freelance journalist at Freelance (2012-01 – 2018-01)

• Various freelance journalism work, including writing for a local paper, The Huffington Post and The Sport Review, for which I reported from squash and tennis tournaments and England rugby games from Twickenham.

NCTJ in Journalism – News Associates (2011-01 – 2012-01)

BA Hons in Philosophy and Religious Studies – University of Kent (2007-01 – 2010-01)