Erica

As a VA with a Graphic Design expertise, I have developed a keen eye for detail and strong observational skills, allowing me to create visually compelling designs across various industries. I specialize in branding, website elements, animation, and ad materials and more while ensuring precision and consistency. Proficient in Adobe Software, I enhance visuals and refine layouts.

Additionally, my experience in email management, data entry, and administrative tasks ensures efficient communication and organization.

Freelance Artist at Self-Employed (2018 – Present)

• Traditional and Digital art Illustration & painting commissions

• Designed the Logo, Brand Board and fence-painting for Baguio City's First Youth-Led Pet Park, Happy Paws Pet Park

• JIC Academy's Marketing & Promotional Material, Book Covers, Flyers and photography

• Layout projects for marketing and print materials for various local business

• Created 3d Models (for game assets) and designs for Bitgate.Inc

• Asset Designer/ 3d Modeler at LUZARI (Game Dev. Team)

• Designed a 2025 Australian Calendar/Diary for Alpha Supply's via Adobe InDesign

• Packaging Design for Athletes Gummies, ready to print outputs & vectorizing low quality logos

• Created Social Media posts & Reels for Real Estate Agents and Created a Brand Guideline

• Creating social media posts and file templates for various financing companies, dental clinics and real estate professionals

• Real Estate: homes/ rooms & photoshoot: Image color and resolution enhancer (via lightroom & photoshop)

• Created eye-catching graphics for social media posts using tools like Adobe Illustrator, Photoshop, InDesign & Canva

• Maintained consistent visual branding across all platforms including the company website

• Scheduled and published requested content from the management on Facebook and Instagram

• Organized and updated a content library for easy access and reuse

• Researches and identifies potential leads using market insights and outreach strategies

• Gathering and organizing accurate contact information in Google Sheets for easy tracking and follow-up

• Update schedules, to-do lists, and logs while coordinating with project managers, and input data for reports to track tasks and deadlines

• Customized sites, including theme setup, plugin integration, and layout adjustments

• Updated website content, optimized images, and improved page speed for better user experience

Responding to inquiries then forwarding to the information of prospective clients to designated Company Agent ensuring clear and timely communication

• Data Entry: Accurately inputting emailed person's data into the designated Excel file, updating the existing databases daily for tracking

• Organization: Making sure to put proper indications and tags to avoid sending competitors an email

• Marking all email duplicates and removing those that wished to be removed from the emailing list

• Designing Pitch Decks for professional presentations

• Collating Video Footage and following requested flow of video

• Creating Social media posts based on Contents and instruction given

• Marketing collaterals like brochure, flyer, posts (as requested), based on specific brand kits

I created high-quality icons, backgrounds, and animated GIFs that perfectly aligned with Blue Pig's branding for their website. Additionally, I edited photos using Photoshop and Lightroom, and recolored vectorized assets. I also redesigned the menu for Blue Zone Brewery on a project basis.

Kodu Gamelab and Adobe Express Lecturer at Radaza Computer Programming Services (2023-05 – 2023-10)

I developed teaching collaterals for Kodu Gamelab, focusing on basic programming principles and activities suitable for high school students. Additionally, I created lesson plans and presentations with sample designs for Adobe Express activities to guide and inspire students in their projects Sales and Admissions Specialist

(Marketing- Graphics) at Informatics Institute Baguio (2022-07 – 2022-10) At Informatics Baguio

I created various marketing collaterals, including tarpaulins, certificates, flyers, banners, and merchandise. Additionally, I engaged in fieldwork, assisting in explaining courses offered, enrolling and registering students, and creating their school IDs.

Bachelor's Degree in Information Technology - Computer Science – Informatics Institute Baguio (2021-10 – 2024-06)