Fatma Abdurrahman Ali

Influencer marketing professional and former team lead with nearly six years of experience supporting MVMT Watches through Awesome OS (now Awesome CX). Experienced across the creator partnership lifecycle, including influencer research and vetting, personalized outreach, negotiations, campaign coordination, deliverable tracking, and performance reporting. Hands-on experience with GRIN and Shopify, alongside a strong foundation in customer service, e-commerce operations, remote collaboration, and team training.

Influencer Marketing Team Lead | MVMT Watches Account at AWESOME OS (NOW AWESOME CX) (2016-09 – 2022-02)

Supported MVMT Watches, a US-based lifestyle and watch brand, as part of the dedicated influencer marketing team at Awesome OS.

• Researched, sourced, and vetted influencers and content creators based on brand fit, audience relevance, engagement, and content quality.
• Managed creator outreach and follow-ups, partnership proposals, and ongoing communications to build productive influencer relationships.
• Coordinated influencer collaborations from initial contact and negotiation through campaign scheduling, content publication, and follow-through.
• Discussed collaboration terms, compensation, product seeding, and deliverables in line with campaign requirements and established guidelines.
• Tracked creator commitments, content submissions, publishing timelines, and campaign deliverables; followed up when posts or materials were outstanding.
• Used GRIN to organize influencer relationships, monitor campaign activity, track deliverables, and support performance reporting.
• Reviewed creator and campaign performance information to help assess partnership effectiveness and maintain accurate campaign records.
• Supported team workflows and knowledge transfer, including training senior representatives on GRIN reporting and tracking processes before transitioning out of the role.

Customer Service Representative | US Customer & Order Service Account at IQOR PHILIPPINES (2011 – 2016-02)

• Assisted US-based customers with service inquiries, order-related concerns, and account requests.
• Resolved customer issues through clear communication, careful follow-through, and a customer-focused approach.
• Built a strong foundation in problem-solving, written and verbal communication, multitasking, and customer relationship management.

Bachelor of Secondary Education in Biological Science – Davao Oriental State College of Science and Technology