Felynia Medina

Professional with 14 years of diverse experience demonstrating expertise in strategic email marketing, HR and administration, project management, and virtual assistance. Proven success in various professional capacities with a holistic approach to organizational success.

Chief Administrator - Future Fox Media

(2023-01 - 2026-01)

• End-to-end management of video projects. Handling editing queues (Monday.com), processing client feedback, coordinating team revisions, and ensuring final deliverable quality.
• Primary point of contact for leads and accounts handling CRM pipelines (17hats), booking discovery calls, and managing client expectations from onboarding to final approval.
• Lead monthly financial reconciliation and audits. Tracking P&L statements, balance sheets, payroll syncs, client invoicing, and subscription overhead (QuickBooks).

Project Manager / Content Writer / Email Mrktg Strategist - Kinga Dow Productions

(2017-01 - 2023-01)

Specialist in streamlining operations, workflow efficiency, and team communication.

• Manage daily admin tasks and coordinate office activities.
• Oversee internal/external communications and handle stakeholder inquiries.
• Optimize office supplies, equipment, and document filing systems.
• Organize meetings and support cross-functional team collaboration.
• Maintain confidentiality and assist with office policy implementation.
• Targeted copywriter and Klaviyo email strategist driving e-commerce growth through high-converting, brand-aligned campaigns.
• Design end-to-end Klaviyo email strategies that boost customer engagement, retention, and sales performance.
• Craft compelling, result-driven content tailored to audience segments and brand identity.
• Utilize precise customer data to deliver personalized messaging that moves prospects through the funnel.
• Partner with cross-functional teams to integrate email marketing seamlessly with broader business goals.

Executive Assistant - Cagau FZCO - Dubai, UAE

(2015-01 - 2017-01)

Efficiently manage schedules, coordinate meetings, and handle sensitive communications with confidentiality. Prepare reports, presentations, and documents while overseeing travel arrangements and logistical needs. Support project tracking, organize tasks, and ensure deadlines are met, maintaining a high level of professionalism and ensuring smooth administrative operations.

Administrative Officer / Personal Secretary - Gulf Halal Centre

(2014-01 - 2015-01)

Provide extensive support to senior executives by organizing schedules, managing appointments, coordinating meetings, handling correspondence, overseeing administrative tasks, and ensuring smooth communication with stakeholders while maintaining confidentiality.

• Oversee internal/external communications and handle stakeholder inquiries.
• Optimize office supplies, equipment, and document filing systems.
• Organize meetings and support cross-functional team collaboration.
• Maintain confidentiality and assist with office policy implementation.

Chiropractor Assistant - Pain Relief and Wellness Centre

(2013-01 - 2015-01)

Provide crucial remote support by managing virtual appointments, organizing records, and handling online communication. Ensure a seamless virtual experience for both the chiropractor and patients, optimizing the digital workspace for efficient care delivery.

Research Analyst - Onspec Solutions - Makati, Philippines

(2012-01 - 2014-01)

• Analyze and evaluate candidates.
• Develop recruitment plans aligned with goals.
• Analyze data for insights.
• Build positive candidate relationships.
• Align recruitment with business objectives through teamwork.