Aisha Javed

SEO professional with 3+ years driving organic growth and technical SEO improvements for e-commerce and service brands across the UK, USA, Australia, UAE, and Pakistan. Delivered an average 35% increase in organic traffic and recovered 40%+ of lost traffic for a key e-commerce client through structured technical audits. Skilled in Core Web Vitals remediation, cross-functional stakeholder management, and building repeatable SEO processes and reporting standards adopted team-wide.

Senior SEO Executive at CloudEx Marketing (2025-03 – 2026-04)

• Managed 12+ international client accounts across the UK, USA, Australia, UAE, and Pakistan, developing tailored SEO strategies by market, vertical, and search intent.
• Drove an average 35% increase in organic traffic across client accounts within the first quarter of engagement through integrated on-page, off-page, and technical SEO campaigns.
• Resolved 200+ technical SEO issues — crawl errors, indexing gaps, and Core Web Vitals failures — in direct collaboration with client development teams.
• Standardised cross-functional SEO workflows, cutting average project delivery time by 20% and enabling the team to scale client onboarding without quality drop-off.

SEO Executive at SEOHUB.PK (2024-02 – 2025-02)

• Recovered 40%+ of lost organic traffic for a key e-commerce client within 3 months by identifying and fixing sitemap, canonicalisation, and crawl budget issues.
• Optimised 500+ product, category, and blog pages with localised, intent-driven keywords, improving average CTR by 28% across targeted page types.
• Improved Core Web Vitals from poor to good/passing across 3 client websites through structured developer collaboration and iterative testing.
• Led meta tag and content layout A/B testing cycles, increasing CTR by 18% and establishing a repeatable testing framework adopted team-wide.
• Mentored 3 junior SEO team members, creating keyword research and reporting standards later formalised into team SOPs.

Junior SEO at SEOHUB.PK (2023-11 – 2024-01)

• Executed on-page and off-page SEO — meta optimisation, backlink outreach, keyword targeting — across 5+ client accounts.
• Conducted keyword research and competitor analysis that directly informed quarterly campaign planning.
• Monitored KPIs via Google Search Console, SEMrush, Ahrefs, and Google Analytics; produced weekly performance reports for account managers.

Social Media Intern at Skyray Ventures (2023-07 – 2023-10)

• Supported SMM strategies contributing to a 25% increase in brand engagement across platforms.
• Coordinated cross-functional campaigns aligning marketing goals with sales targets.

SEO Intern at Arteon Technology (2023-01 – 2023-06)

• Assisted with on-page SEO execution and content optimisation on WordPress, plus social media campaign support.
• Monitored KPIs using Google Analytics and Google Search Console; reported findings weekly to senior team members.

Diploma in Digital Marketing – Computer Collegiate (2022 – 2023)