Marketing & Business Development – IT Solutions at Aman Albilad Systems (2026-02 – Present)
- Develop and execute marketing strategies for IT solutions, Odoo ERP, websites, and digital transformation services, generating 15+ qualified inbound leads per month across Saudi and GCC markets.
- Produce Arabic and English content for GCC audiences — LinkedIn posts, website copy, campaign messaging, and thought-leadership articles that improved organic search visibility by 20%.
- Build and deliver sales enablement materials including pitch decks, case studies, and proposal content, supporting a 30% faster sales cycle.
- Run B2B lead-generation and CRM follow-up across LinkedIn, WhatsApp, referral networks, and Etimad tender submissions, ensuring prospect follow-up within 24 hours.
- Conduct market segmentation and competitor research across Saudi and GCC markets to identify audience clusters and service positioning opportunities.
- Translate and localize business, marketing, and technical documents from English to formal and colloquial Arabic for all GCC communications.
Arabic Marketing & Sales Executive at Creatif Soft (2025-10 – 2026-02)
- Drove revenue growth across GCC markets for digital services, closing 10+ new accounts within 4 months and building a pipeline of 50+ Gulf-based prospects.
- Consulted with prospects in Arabic and English across UAE, KSA, Oman, Qatar, Kuwait, and Bahrain, achieving a 35% proposal-to-close rate.
- Owned the full B2B sales cycle from lead qualification and proposal submission through negotiation, closing, and project handover.
- Researched Gulf market demand, pricing benchmarks, and competitor offerings to sharpen service positioning and proposal pricing.
- Localized all sales and proposal communication from English to formal and colloquial Arabic, ensuring cultural accuracy and tone alignment.
Senior Account Manager at Lane 12 (2024-11 – 2025-10)
- Directed 10+ Middle Eastern client accounts including Mazda Oman, Geely Oman, JAC Oman, Isuzu Oman, and Bridgestone Oman, overseeing campaign planning, approvals, and client communication.
- Built Arabic-focused marketing strategies that increased regional campaign relevance by 35% and grew audience engagement by 40% through localized messaging.
- Led creation of 250+ social media content pieces and localized 200+ marketing assets into Arabic, maintaining brand tone and cultural nuance across all channels.
- Produced monthly performance dashboards that identified optimization opportunities, lifting campaign engagement by 20–30% over six months.
- Coordinated cross-functional delivery across design, strategy, media, and content teams, achieving 100% on-time campaign delivery with zero client escalations.
Digital Media Manager at Lane 12 (2023-09 – 2024-11)
- Supervised digital media and social media operations across 8+ regional accounts, growing average account engagement by 30% quarter-over-quarter.
- Designed social media strategies, content calendars, and digital communication frameworks aligned with each client's quarterly objectives.
- Handled Arabic and English content adaptation for GCC audiences, ensuring cultural relevance and brand consistency across every campaign asset.
- Prepared monthly performance reports with actionable insights covering reach, engagement, leads, and content effectiveness.
Arabic Copywriter & Customer Support Specialist at Lane 12 (2020-08 – 2023-09)
- Produced 500+ Arabic content assets for 15+ clients over three years — social media posts, blogs, captions, and marketing copy — maintaining 95% client satisfaction and converting inbound interactions into 20% more qualified leads.
- Localized 200+ website and marketing assets from English to Arabic, maintained content calendars and performance trackers, and contributed to monthly reports that helped reduce revision turnaround by 30%.
Customer Support Executive / Team Lead – Arabic Support at IBEX – Careem UAE Project (2019-07 – 2020-08)
- Led a team of 12 Arabic support agents for the Careem UAE project, achieving 90%+ first-contact resolution rate and consistently hitting SLA targets.
- Ran coaching sessions that improved team quality scores by 15%, onboarded 20 new agents in Lahore, and reported weekly performance insights to line management.
