Armaan Mustafa
Business Developer | Lead Generation Specialist
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About
Results-driven Business Developer with 6 years of experience in generating high-quality leads, managing cross-platform accounts, and driving revenue growth across freelance ecosystems. Expertise in Upwork, Fiverr, LinkedIn, and CV marketing, with a proven track record of closing $1M+ projects and scaling revenue streams. Adept at team leadership, client relationship management, strategic platform optimization, and sales pipeline development.
Experience
Business Development Expert at ONE2W (2025 – 2026)
Full-time
- Managed the company’s Upwork and Fiverr UK base accounts during the initial phase, generating and qualifying opportunities that contributed to approximately $2K-$2.5K in project value.
- Built the lead pipeline toward a $5K monthly business-development target and supported expansion to 3-4 Upwork accounts and 2 Fiverr accounts.
- Generated sales-ready leads through LinkedIn Sales Navigator and targeted email outreach, handing qualified opportunities to the company team for closing.
- Managed proposals, account activity, prospect research, and follow-ups across freelance platforms and outbound channels.
- Supported additional company needs, including design-related tasks and other business-development activities.
Senior Business Developer at Cplus Soft (2023 – 2025)
- Generated 300K+ revenue in the first year ($100K+ via Upwork and $200K from 4 high-value CV marketing projects)
- Managed 30+ freelancing profiles-across a 6-member team, focusing on AI-driven business development.
- Closed 4 CV-based projects (avg. $50K/project) by deploying ATS-optimized resumes on LinkedIn, Indeed, and Glassdoor.
- Built and ranked Upwork profiles from scratch, achieving $100K+ annual earnings for the team.
Upwork Bidder & Team Lead at Arksbay Business Solutions (2021 – 2023)
- Managed 15+ Upwork accounts, delivering $3K–5K/month in qualified leads through profile optimization.
- Trained and led a 5-member team to handle client communication, meetings, and contract negotiations.
- Ranked profiles in the Top 3% of freelancers through SEO-driven strategies.
- Secured 15+ projects by crafting professional CVs and automating job applications across global platforms.
- Streamlined lead management: cleared emails, scheduled meetings, and finalized deals.
- Launched and managed 2 Fiverr accounts for book formatting services, earning $1K+ monthly revenue per Fiverr Accoun.
Education
Intermediate in Computer Science – Excellence Group of Colleges (ECCS) (2016 – 2018)


