Dr Ashfaq Mian

Enriched experience of more than twenty-five years in senior management positions and leadership roles with various Multinational and National Pharmaceutical, FMCG and Contract Research Organizations. The journey comprises of major work experience in cardiology and metabolism mainly learning & development,

funding projects\initiatives. Planning and strategic management and clinical research related to cardiology,

diabetes, obesity being my forte to create and curate educational campaigns and initiatives to boost awareness, develop and consolidate the conceptual need of the market and the customer. Well versed in educational learning/ training and presentation skills that make a reasonable perfect fit to work in an academic work environment.

WORK EXPERIENCE

Portfolio: Clinical Research

Designation: Director Business Development & Operations

Organization: Minerva Research Solutions (US based organization with affiliate office in Karachi)

Tenure: January 2024- till date

Major Tasks

• Responsible for comprehensive services of managing clinical trials in USA related to cardiology,

diabetes, obesity, oncology and metabolism including patient recruitment coordination, patient lead generation, regulatory affairs, data operations and quality assurance.

• Accountability in various Clinical Trial Management Systems allows them to seamlessly integrate with client operations, enhance compliance and audit readiness. This integrated approach provides high quality data, effective study start up, timely IRB approvals, fastest study activation and query free data adding significant value without disrupting existing processes.
• Responsible for making Minerva stands out in the competitive clinical research industry, where our target audience is broad, ranging from small research sites to large CROs

Portfolio: Brand Learning Excellence & Communication

Designation: General Manager

Organization: Hilton Pharmaceutical – Pakistan

Tenure: March 2023- February 2024

Major Tasks

• Development and implementation of Marketing & Promotional plans.
• New strategic marketing campaigns and initiatives.
• Marketing plans of new launches
• Health Care Professional engagement plans via digital plans.
• Manage both internal and external corporate communications.
• Development of goodwill through donation of medical equipment, devices, renovations and free of cost medicines to public institutes

DR ASHFAQ AHMED MIAN

Residence: 12-H Askari 2 School Road, Cantt, Karachi. Pakistan.

Contact #: +92 3062796799

Email: ashfaqmian1966@yahoo.co.uk

Date of Birth: 14

th Feb. 1966

Portfolio: Clinical Nutrition, Family Planning, Maternal & Reproductive Health

Designation: Deputy General Manager

Organization: Green Star Social Marketing

Tenure: August 2020- March 2023

Major Tasks

• Family Planning and Reproductive Health, educating health workers and the community on modern contraception methods.
• Maternal and Child Health Care, creating awareness for nutritional supplements and creating awareness on maternal mortality.
• Funding through Nutrition International Canada – Diarrhea project
• Social Franchising with Sind Government (Population Development Fund, US Aid)
• Breast Cancer Awareness campaign across Pakistan funded by The Challenge Initiative John

Hopkins University, USA.

• Learning and development through Master Trainer initiatives on family planning and modern contraceptive methods to LHVs, Midwives

Portfolio: Adult & Child Nutrition/ Maternal & Reproductive Health

Designation: Marketing Manager

Organization: PharmEvo Pharmaceutical Pvt. Ltd.

Tenure: April 2015 – Dec 2019

Major Tasks

• Built and consolidated private label infant/toddler formula business in Pakistan from two principal sources in

France and Holland.

• Institute of Leadership Excellence: Marketing coordinator for capacity building of HCPs/KOLs and key account development
• Helping Hands- MOU signed with College of Nursing JPMC Karachi to conduct training for nurses.
• Active Minds- Medical quizzes competition among junior pediatricians through audio response system.
• Is Your Child Stunted & Wasted? – mothers’ education through school and trade activation
• Fragile New Life – addresses nutritional requirements of pregnant/lactating mothers through brand activation.

Portfolio: Adult & Child Nutrition/ Maternal & Reproductive Health

Designation: Business Manager

Organization: Nestle Pakistan Ltd.

Tenure: January 2012 to January 2015

Major Tasks

• Developed research projects to disseminate awareness on WHO Breast Feeding module for health care professionals
• Academy of Pediatric Nutrition (APN)- registered 35 pediatric KOLs as national speakers pan Pakistan to disseminate updated scientific knowledge on infant, toddlers and maternal nutrition.
• Promoted and developed learning module on ‘Baby Friendly Hospitals for promoting Pakistan Breast

Feeding Ordinance as a CSR strategy to focus on creating shared value through sustainability and community engagement aiming for a positive impact on society.

Portfolio: Cardio-Vascular, Diabetes & Metabolism

Designation: Marketing Manager

Organization: Hilton Pharmaceutical Pvt Ltd.

Tenure: August 2010 to January 2012

Major Tasks

• Pioneer to introduce the first generic sitagliptin in Pakistan by launching major blockbuster product- Sitaglu
• Developed unique learning and development medical affairs initiative to create awareness on the DPP4

Inhibitors

Portfolio: Cardio-Vascular, Diabetes & Metabolism

Designation: Franchise Head

Organization: Novartis Pharma– Karachi, Pakistan

Tenure: March 2007 to August 2010

Major Tasks

• Designed and implemented Cardio-Vascular Success Zone trial in Pakistan, with the objective to work together to better serve people with the treatments they need to manage their hypertension and cholesterol and empower them to gain a sense of control over their health
• Master Powerhouse Singapore: Provided strategic leadership for development and execution of marketing &

sales plans (MPH) for their core cardio metabolic portfolio.

• To increase public awareness of type 2 diabetes mellitus (T2DM) and help existing patients take control of their disease, as Head of Business launched a patient support program by launching new molecules like

Galvus and Exforge.

Portfolio: Obesity, Cardiovascular & Metabolism

Designation: Senior Group Product Manager

Organization: Abbott Laboratories– Karachi, Pakistan

Tenure: Feb 1995 to Feb 2007

Major Tasks

• Introduced an entirely new concept on the awareness of clinical nutrition supplements need in hospitalized patients: Total Nutrition Therapy, got training from Abbott Park, USA and disseminated the master trainings in Pakistan
• ‘I Decide Healthy Life’, launched anti-obesity campaign in Pakistan. Education on the emphasis of four pillars of health
• Digestive Disease Centre, North Carolina USA, got trained in enteral feeding and devices.
• Parenteral and Enteral Nutrition Society of Asia (PENSA) Bangkok: represented Abbott Pakistan by presenting on the ‘Nutritional Needs of Critically Ill’.
• Community campaign for education on clinical nutrition and enteral devices at Sligo, Ireland.
• Master Trainer initiative in Sri Lanka and Bangladesh for the medical nutrition distributors
• Ross funded Ensure OTC campaign.
• Introduced Harris- Benedict Equation to create awareness on the role of nutritional supplements in hospitalized, hyper-metabolic population.
• Introduced the awareness for ‘Disease-Specific Nutrition’ for patients suffering from pulmonary, nephrology and tube feeding patients

Post Graduate Diploma

Strategic Marketing, Institute of Business Administration, Karachi 2019.

• M.B.B.S.

Bachelor of Medicine, Bachelor of Surgery, Sind Medical College, University of Karachi,1991.

• HSC

Higher Secondary Certificate: Pre Medical, DJ Govt Science College Karachi, 1984

• SSC

Secondary School Certificate: Science, St Judes High School Karachi, 1982

• International

Certification: -Metabolic and Nutrition Devices Access, Digestive Disease Center, Medical

University South Carolina, USA, June 2001

-Total Nutrition Therapy- Abbott Park Chicago USA,1999.

-Enteral and Parenteral Society of Asia, Thailand

-European Society of Cardiology, Pargue

-European Society of Diabetes, Milan