Faisal Bukhari
Key Account & Modern Trade professional
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About
Result-Driven Key Account & Modern Trade professional with 12+ years of FMCG experience across leading organizations in Pakistan. Currently serving as Key Account Manager- at (M&P CPD) managing central region business.
Experience in Modern Trade, LMT, IMT, Institutional, Retail & Distribution Management, with strong capabilities in key account development, commercial negotiations, sales planning, and CRM & business expansion.
Career Objective: To pursue a challenging Key Account Management leadership role within a progressive FMCG organization where I can utilize my extensive experience in Modern Trade, strategic accounts, commercial planning, and business development to accelerate revenue growth, strengthen customer partnership, and deliver sustainable and profitable business results to the organization.
Experience
Key Account Manager CPD LMT/IMT/KA - Muller & Phipps Pvt Ltd
(2025-12)
- Drive business growth through strategic account management.
- Business development across LMT/IMT/INST/KA.
- Lead field team to improve productivity and execution.
- Ensure M&P compliance with principle policies and operational standards.
Channel Sales Manager LMT/GT/IMT/KA - Big Bird Foods Ltd
(2024-12 - 2026-01)
- Lead a sales team of 36 individuals across multiple channels.
- Business expansion with trade visibility.
- Strengthened relationship with MT strategic customers.
Key Account Executive LMT/IMT/RETAIL - United Industries Ltd
(2023-01 - 2024-12)
- Distribution Management.
- Enhanced weighted- numeric distribution & visibility.
- Lead a sales team of 21 individuals.
- Achieved Fiscal- IYA & Sales KPI,s through strategic management (VPA).
Territory Sales Officer LMT/INST - Kausar Group of Industries
(2017-07 - 2022-12)
- Drive Modern Trade, CSD outlets complete Zone.
- Enhanced active coverage & drop size per outlet.
- Managed merchandising activities across the zone.
Business Development Officer MT/INSTITUTIONS - Tapal Tea (Pvt) Ltd (RG Trader’s)
(2014-02 - 2017-06)
- Order booking & merchandising (FIFI-LIFO).
- Manage the New Brand Launching (Green Tea shade of green).
- Achieved target re-packing of Tez Dum 475gm pouch.
- Manage the New Mess Connecting in QLS.
Education
Business Administration Completion - VU (2027)
Bachler of Arts - UOS (2017)
Intermediate - BISE (2008)
Matriculation - BISE (2006)

