Hannan Rizwan
Digital Marketing & Administrative Operations Specialist
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About
Dedicated and detail-oriented Digital Marketing and Administrative Operations Specialist with over 2 years of progressive experience in data management, digital coordination, campaign operations, and stakeholder communication. Demonstrated ability to maintain accurate records, execute structured workflows, manage cross-functional projects, and deliver measurable results within deadline-driven environments. Seeking to contribute disciplined operational expertise, strong analytical capabilities, and a commitment to public service excellence within a government or public sector organization.
Experience
Digital Marketing & Operations Specialist - Global Media & Entertainment Group (International HQ – Pakistan Division) - Remote, Pakistan
(2025-01 - 2025-06)
- Established complete operational infrastructure for the Pakistan market entry, building an agent hierarchy system that reduced onboarding time by an estimated 30%.
- Coordinated cross-cultural communication between Pakistan and international management teams, ensuring consistent project timelines across 2 time zones.
- Developed community trust frameworks and local technology partnership pipelines, contributing directly to early platform adoption growth in the Pakistan division.
- Managed payment gateway integration strategy, liaising with 3+ fintech partners to ensure compliance with local digital payment regulations.
- Produced structured operational reports and progress documentation for senior management review on a weekly basis.
Freelance Social Media Manager & Marketing Consultant - Self-Employed – Independent Client Projects - Pakistan
(2024-07 - 2024-12)
- Planned and executed end-to-end social media campaigns for 3+ client brands, managing Meta Ads budgets and generating measurable engagement growth on monthly budgets under PKR 50,000.
- Developed complete brand identity packages including logos, brand kits, and marketing proposals, delivering projects to 3 clients within agreed timelines.
- Conducted targeted creator and influencer outreach, negotiating and securing 10+ partnership agreements to expand brand reach across Instagram and Facebook.
- Applied audience psychology and A/B testing principles to refine ad creatives, achieving improved click-through rates and conversion performance across all managed accounts.
- Generated detailed performance reports and analytics summaries for client review, demonstrating campaign ROI and recommending data-driven adjustments.
Data Entry & Digital Operations Specialist - EmpowerU - Pakistan
(2023-01 - 2023-12)
- Maintained accurate and up-to-date digital database records for an organizational portfolio of 500+ entries, ensuring data integrity and accessibility for internal teams.
- Streamlined digital coordination workflows, reducing manual processing steps and improving departmental reporting efficiency.
- Compiled and organized campaign performance data and operational records, contributing to monthly and quarterly reporting cycles.
- Supported senior staff with data verification, document formatting, and administrative coordination tasks across multiple departments.
Marketing Intern - DEVEX - Pakistan
(2023-06 - 2023-08)
- Supported campaign planning activities and contributed to partner outreach communications across multiple digital channels.
- Assisted in maintaining consistent brand messaging across organizational communication materials.
- Gained structured exposure to professional marketing workflows, client interaction protocols, and digital strategy execution in a team environment.
Education
Bachelor of Science (BSc) - Computer Science - Virtual University of Punjab (2026)
Intermediate - ICS (Information & Communication Science) - Punjab Group of Colleges (2024 - 2026)

